Talent.com
Area Franchise Manager - Bangalore

Area Franchise Manager - Bangalore

ConfidentialBengaluru / Bangalore
30+ days ago
Job description

Key Result Areas

Detailed Actions

Conversion to Franchisee Stores jointly with Sales team

  • Shortlist top dealers jointly with Sales team for conversion to Franchise partners. Develop and maintain list of potential Franchise partners.
  • Build pipeline for conversion to Franchise stores and upgradation of franchise partners to higher tier.

Evaluating Retail Excellence Score (RES) and working on driving the same

  • Track and drive Retail excellence through DDE for various parameters like store hygiene, visibility, customer feedback capture, POS Billing adherence, etc.
  • Audit Franchise retail excellence score on quarterly basis.
  • Create awareness and importance of RES among franchise partners.
  • Support Delivery of All Marketing, VM Campaigns and focused product sales

  • Support sales of focused products via placement, display, and promotion through colour consulting and painting services.
  • Monitor effectiveness of VM arrangement at stores and recommend changes.
  • Execute marketing and promotional campaigns for the Franchise Partner.
  • Plan Franchise Launch & coordinate Upgrade

  • Coordinate the store launch plan and monitor the launch / opening process for smooth operations.
  • Monitor Business Performance of Franchise Stores

  • Monitor new store performance with required handholding for first 6 months.
  • Drive measures and plans to improve underperforming stores.
  • Drive sales of focused value-added products and services through Franchise Stores.
  • Track ROI of Franchise Stores by closely watching sales and cost implications.
  • Relationship Management and Conflict Management with Franchise Partners

  • Build relationships with top Franchise Partners in the territory.
  • Manage conflict within Franchise and non-Franchise stores.
  • Coordinate with sales team for quick resolution of conflicts and escalated issues.
  • Training

  • Train Franchise Dealer staff on company systems and processes.
  • Train staff on increasing conversions, upselling, cross-selling, and improving customer handling.
  • Tally & EDC Installation & Adoption

  • Ensure all stores get Tally installed after readiness and EDC machines installed.
  • Collect consent forms for EDC from all finalized stores during agreement signing.
  • Drive integration and adoption for EDC and Tally across all stores.
  • Paint Consultant

  • Hire Paint Consultants in coordination with RD Zonal Associate hiring team.
  • Drive productivity for Paint Consultants across all stores ensuring they file required CRM data on time.
  • Manage performance of Paint Consultants through regular follow ups and reviews.
  • Skills Required

    Sales

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    Area Manager • Bengaluru / Bangalore