No longer accepting applications
AI-Powered Marketing Automation Specialist
IMPACCT.infoIndia, India, India13 hours ago
Job descriptionImplement and manage end-to-end automation workflows using HubSpot, Zoho, ActiveCampaign, or similar tools. Build trigger-based nurturing journeys, lead scoring, and retargeting sequences. Ensure campaign data flows seamlessly between ad platforms, CRM, and analytics dashboards. Use AI tools (e.G., ChatGPT, Jasper, AdCreative.Ai, Midjourney, Copy.Ai) for copywriting, creatives, and ad testing. Build and test AI-assisted workflows for segmentation, predictive lead scoring, and conversion optimization. Continuously explore new AI-based ad and analytics tools to improve efficiency and results. Set up and maintain tracking using GA4, GTM, Data Studio, and platform analytics. Run A / B tests, analyze audience cohorts, and optimize performance based on data, not assumptions. Prepare detailed weekly / monthly dashboards and actionable performance insights for leadership. Partner with sales, content, and product teams to align marketing objectives with business outcomes. Support creative and communication teams with data-backed recommendations. Collaborate with the data intelligence team to connect project insights (via IMPACCT, CRM, etc.) into campaign strategies. 5+ years in performance marketing or growth marketing (preferably B2B, SaaS, or events). Proven experience with marketing automation platforms (HubSpot, Zoho, Active Campaign, etc.). Strong hands-on experience with Google Ads, Meta Ads, LinkedIn Ads , and analytics tracking. Familiarity with AI tools for content, creative, and performance optimization. Excellent understanding of funnels, attribution, retargeting, and CRM integration . Proficient in data visualization and reporting using GA4 / Looker Studio / Sheets. Self-starter — able to strategize, executes, and optimize independently. Experience in B2B media, publishing, or infrastructure-related sectors . Familiarity with RAG pipelines , lead intelligence platforms , or marketing APIs . Working knowledge of SQL, Python, or advanced data workflows (a plus, not required). Opportunity to lead automation and growth initiatives across India’s top B2B event and media ecosystem . Access to advanced AI and marketing tech stack . Entrepreneurial, fast-paced work culture. Competitive compensation with growth opportunities.
Company : ASAPP Info Global Group
(Leaders in B2B media, events, and intelligence platforms for construction, infrastructure & engineering)
About the Role
ASAPP Info Global is seeking a Performance Marketing Specialist who combines strategic growth marketing acumen with hands-on expertise in marketing automation and AI-driven campaign optimization.
This role is for someone who knows the ropes — you’ve run full-funnel paid campaigns, integrated automation tools, and built dashboards that actually drive decisions. You’ll be responsible for managing and scaling campaigns across ASAPP’s suite of B2B brands, digital platforms, and flagship events.
Key Responsibilities
1. Performance Marketing
- Plan, execute, and optimize paid campaigns across Google Ads, Meta, LinkedIn, and programmatic platforms.
- Manage campaign budgets, targeting, and creative to achieve CPL, CAC, and ROAS goals.
- Design and manage lead funnels across paid, organic, and remarketing channels.
2. Marketing Automation & CRM Integration
3. AI-Driven Marketing & Optimization
4. Analytics, Attribution & Reporting
5. Cross-Team Collaboration
Required Skills & Experience
Location : Sewri Mumbai (In -office)
Working days : Monday to Friday 9 : 30 am to 6 : 30 pm
Good to Have
What We Offer
Create a job alert for this search
Automation Specialist • India, India, India
Related jobs
Job Title : Senior Manager - Performance Marketing Location : Bengaluru Experience : 5+ Years Industry : AI Product J...Show moreLast updated: 30+ days ago
- Promoted
AI Generalist
The Content Labnagpur, maharashtra, in We’re looking for a creatively charged AI Generalist who lives at the intersection of ideas, creation, and cutting-edge tools.
This is not a plug-and-play role — we need someone who can conceptualiz...Show moreLast updated: 9 days ago
- Promoted
AI Product Designer
Zocketnagpur, maharashtra, in At Zocket, we’re building the future of marketing with.Imagine a world where creating a campaign is as simple as having a conversation.
That’s the future we’re designing.We’re not looking for a typi...Show moreLast updated: 30+ days ago
- Promoted
Marketing Automation CRM Specialist
ConfidentialIndia We are seeking a highly skilled and experienced Marketing Automation CRM Specialist to join our Marketing team.The successful candidate will be responsible for developing, executing and optimizing ...Show moreLast updated: 30+ days ago
- Promoted
Engineer AI and Automation
Thermo Fisher ScientificIndia This job is with Thermo Fisher Scientific, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.
Please do not contact the recruiter directly...Show moreLast updated: 4 days ago
- Promoted
Lead Engineer - AI & Automation
Thermo Fisher ScientificIndia This job is with Thermo Fisher Scientific, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.
Please do not contact the recruiter directly...Show moreLast updated: 4 days ago
- Promoted
Power Automate developer
Digitrix Software LLPIndia, India Develop and maintain automated workflows using Power Automate (Flow) to support business operations.Collaborate with stakeholders to analyze requirements, identify automation opportunities, and tra...Show moreLast updated: 30+ days ago
- Promoted
AI Automation Engineer
Innovation Technology By DesignIndia The AI Automation Engineer is responsible for designing, developing, and optimizing end-to-end automation workflows that enhance MSP operations.
This role requires advanced scripting, integration sk...Show moreLast updated: 1 day ago
- Promoted
Marketing Automation Manager
CodingalIndia AI & coding education for kids and teens.We offer live, interactive classes led by expert instructors, empowering students to build apps, games, websites, and AI-powered projects.Our mission is to ...Show moreLast updated: 1 day ago
- Promoted
Manager - Performance Marketing - AI Product
PVAR ServicesRemote, IndiaRemote
- Promoted
Principal AI and Automation Specialist
eBayIndia This job is with eBay, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.
Please do not contact the recruiter directly.At eBay, we're more...Show moreLast updated: 4 days ago
- Promoted
AI Video Specialist (Avatars & Ads)
LehLahNagpur, Maharashtra, India Role Overview We’re seeking an experienced AI Video Creation Expert with hands-on expertise in platforms like Higgsfield, Heygen, and ElevenLabs, who can lead the production of high-quality, person...Show moreLast updated: 10 days ago
- Promoted
Automation Engineer
Ajmera Realty & Infra India Ltd.nagpur, maharashtra, in The Analyst is responsible for evaluating and optimizing business processes through AI and ML technologies, ensuring efficient deployment and integration, and leading improvement initiatives.Analyz...Show moreLast updated: 5 days ago
- Promoted
Automation Specialist
ComvivaIndia Job Description – Senior QA Engineer (Customer-Facing).We are seeking a highly skilled and experienced QA professional with 6–8 years of experience to join our team.
This role requires not only stro...Show moreLast updated: 10 days ago
- Promoted
AI Engineer - Rapid Prototyping, Automation & Product Engineering
Wednesday Solutionsnagpur, maharashtra, in Wednesday is a global engineering consultancy.We partner with ambitious companies to build AI-native products, modernize data platforms, and accelerate software development.We work at the early and...Show moreLast updated: 20 days ago
- Promoted
Delivery Automation Expert - AI Agents / MarTech
Lotus Interworks IncIndia Delivery Automation Expert - AI Agents, MarTech & Automation Company : Simplia Inc.Remote | Full-time (7pm 4am IST).Digital Marketing | AI St...Show moreLast updated: 30+ days ago
- Promoted
Automation Engineer
ElevazeNagpur, IN We build cutting-edge AI-powered automation solutions to help businesses across the U.Our focus is on delivering smart, reliable, and scalable workflows that integrate AI agents and virtual recepti...Show moreLast updated: 3 days ago
- Promoted
AI Marketing Lead (B2B2C)
SwirlIndia, India We work with OEMs across consumer electronics, automotive, appliances and equipment.Own our brand and content end-to-end : conceive → design → ship campaigns that generate qualified meetings and pip...Show moreLast updated: 2 days ago
- Promoted
Marketing Automation Specialist
MorningstarIndia This job is with Morningstar, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.
Please do not contact the recruiter directly.Marketing Au...Show moreLast updated: 4 days ago
- Promoted
- New!
[Apply Now] Marketing Automation Manager
CodingalIndia AI & coding education for kids and teens.We offer live, interactive classes led by expert instructors, empowering students to build apps, games, websites, and AI-powered projects.Our mission is to ...Show moreLast updated: 2 hours ago
- Promoted
- New!
▷ Only 24h Left! AI Automation Engineer
Innovation Technology By DesignIndia The AI Automation Engineer is responsible for designing, developing, and optimizing end-to-end automation workflows that enhance MSP operations.
This role requires advanced scripting, integration sk...Show moreLast updated: 2 hours ago