Digital Marketing Executive

Company : Miran World

Number of Openings : 2

Type : Full-time

Experience : 2+ Years

Location : Sainik Farms, New Delhi (On-Site)

We are hiring! We are seeking a talented and motivated Digital Marketing Executive with a 2+ years of experience to join our growing team in New Delhi. This role requires a balance of creative thinking, strong analytical skills, and hands-on experience across various online platforms. You will be instrumental in driving qualified traffic, generating leads, and supporting overall business growth.

• What will you do;

Manage and optimize paid search (PPC / Google Ads) and organic search (SEO) strategies.

Plan, execute, and analyze email marketing campaigns to nurture leads.

Oversee and create engaging content for our company's social media platforms.

Track key performance indicators (KPIs) and report on the effectiveness of all digital channels using Google Analytics.

Contribute creative ideas for new digital initiatives and audience targeting.

Collaborate with the content and web development teams to ensure all digital assets are optimized for conversion, user experience, and mobile responsiveness.

A recognized professional Digital Marketing Certification combined with relevant experience.

Bachelor's degree in any field.

Proven experience in Social Media Marketing and Lead Generation

Strong skills in Marketing, Web Analytics, and Digital Marketing

Understanding of SEO principles, including technical SEO and content optimization.

Experience using marketing automation software (e.g., HubSpot, Marketo) and email service providers (e.g., Mailchimp, Constant Contact).

Ability to analyze and interpret data to make informed decisions

Experience with managing budgets and project timelines

Experience in B2B digital marketing is a plus

Technical Proficiency :

Google Ads (search, display, shopping campaigns)

Facebook Ads Manager and Instagram advertising

LinkedIn Campaign Manager

X Campaign Manager

Google Analytics 4 and Google Ads and conversion tracking

Google Tag Manager and pixel implementation

Landing page optimization and CRO principles

Marketing automation platforms (HubSpot, Marketo, ActiveCampaign)

Soft Skills :

Problem-solving and optimization mindset

Excellent written and verbal communication skills

Communication and stakeholder management

Self-motivated and proactive learner

Collaborative team player

Adaptability in fast-paced environments

Why Join Us?

Impact : This is a high-visibility role where your work directly contributes to the company's growth.

Culture : Enjoy a supportive, collaborative, and flexible work environment.

Benefits : Competitive salary, generous PTO.