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Social Media Marketing

Social Media Marketing

ConfidentialChandigarh
4 days ago
Job description

Key Responsibilities :

Social Media Design :

  • Design and produce engaging graphics, illustrations, and other visual assets for platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, and TikTok.

Campaign Collaboration :

  • Work with the marketing team to develop visual concepts for social media campaigns, promotions, and advertisements.

    • Brand Consistency :

  • Ensure all graphics follow brand guidelines and maintain visual consistency across all content and platforms.

    • Platform-Specific Design :

  • Adapt designs for each platform's technical specifications and user behavior while keeping the brand identity consistent.

    • Typography & Layout :

  • Combine text and visuals effectively, using appropriate typography, hierarchy, and composition to create legible and appealing designs.

    • Motion Graphics (Optional) :

  • If skilled in animation, create GIFs, motion graphics, and short-form videos to enhance social media content.

    • Trend Awareness :

  • Stay updated on current design trends, social media best practices, and user preferences to ensure relevance and engagement.

    • Team Collaboration :

  • Collaborate with content creators, marketing strategists, and other team members to align visuals with overall campaign goals.

    • Feedback & Iteration :

  • Accept feedback constructively and refine designs based on input and content performance metrics.

    • Skills Required

    Indesign, Typography, color theory, Motion Graphics, brand consistency

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    Social Media Marketing • Chandigarh

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