Manager - Social Media Marketing
Job Description :
Fireside Ventures-backed startup committed to transforming consumer health & wellness through innovation, efficiency, and scale.
With strong investor backing and a dynamic team, the company is rapidly scaling its presence and impact in the consumer space.
Role Overview :
We are seeking a passionate and creative Social Media Marketing Manager with 3-5 years of experience to drive the growth of our product across all social media platforms.
The ideal candidate will bring a deep understanding of content strategy, influencer partnerships, campaign management, and the latest social media trends to create impactful brand presence and community engagement.
Key Responsibilities :
- Own and execute the end-to-end social media strategy across Instagram, Facebook, YouTube, LinkedIn, Twitter (X), and emerging platforms.
- Conceptualize, plan, and run growth-driven campaigns aligned with brand objectives.
- Identify, onboard, and manage influencers and brand ambassadors for collaborations and partnerships.
- Ideate and create engaging, trend-driven content including reels, shorts, stories, and interactive posts.
- Leverage social media analytics tools to track performance, optimize campaigns, and deliver measurable results.
- Stay ahead of the curve by experimenting with latest trends, formats, and viral campaigns.
- Collaborate with design, product, and marketing teams to ensure cohesive brand storytelling.
- Preferred : If you are a content creator / influencer yourself, that's a big plus!
Requirements :
3-5 years of experience in social media marketing with proven success in driving engagement and growth.Strong knowledge of social media algorithms, paid promotions, and influencer ecosystems.Exceptional skills in content ideation, writing, and storytelling.Hands-on experience in creating and managing reels, video content, and visual campaigns.Ability to work in a fast-paced startup environment with ownership and creativity.Influencer or micro-influencer background will be an added advantage.What We Offer :
Opportunity to shape and scale a consumer brand backed by marquee investors.A creative, collaborative, and fast-moving work culture.Exposure to high-impact growth strategies in a rapidly evolving market(ref : iimjobs.com)