1) Pre-Production :
- Ideation, Conceptualizing & Scripting : The agency is expected to take lead on concept, scripting and storytelling for the campaign
- Casting : Identify 4 male and female actors / models as per script requirements. The cast should fit urban, millennial, Gen Z appeal with natural comic timing or expression strength. (ex : Dharna Durga). The agency will handle all contractual agreements (NDA), and scheduling for the models / artists on behalf of the
2) Production :
Book a suitable studio for a 3-day shoot that meets both technical and creative needsCoordinate all on-ground production : videographer + camera team, director, assistant, lighting and sound crewDirect the shoot to ensure high-quality, well-lit, aesthetically strong outputs.Capture photos and BTS content (DSLR or iPhone), to be delivered as-is by the next working day without any edits3) Post-Production :
Edit the footage into 3 primary ad films in 2 formats : vertical (1080x1920) and horizontal (1920x1080)Include color grading, sound correction, and graphic / textual editsText animation skills are a mustSkills Required
color grading, Graphic Designing, Editing