The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence.
Responsibilities
- Content creation skills : The ability to develop engaging and informative content (written, visual, or video) for various marketing channels.- Social media management expertise : Experience in managing company's social media presence across relevant platforms (e.g., LinkedIn, Twitter, etc.)- Email marketing proficiency : Experience in crafting compelling email campaigns, managing email lists, and analyzing email marketing performance metrics.- Experience with marketing automation platforms.- Analytical skills : The ability to track, analyze, and interpret marketing campaign performance data to optimize future efforts.- Project management skills : The ability to plan, manage, and execute multiple marketing initiatives simultaneously.- Excellent communication and interpersonal skills : The ability to collaborate effectively with internal teams (e.g., sales) and external vendors.
Qualifications
Master's / Bachelor's degree in Marketing or related field- Excellent communication and understanding of digital marketing concepts- Strong creative and analytical skills