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Head of Content & Creative Marketing

Head of Content & Creative Marketing

IDfyRepublic Of India, IN
17 hours ago
Job description

About IDfy

IDfy is Asia’s leading TrustStack, trusted by the best, with global expertise and enterprise-grade tech, we’re solving trust challenges, making compliance easy, fraud detection smarter, and onboarding seamless.

IDfy’s three platforms- OnboardIQ, OneRisk, and Privy - come together to form one seamless solution enabling trust.

  • OnboardIQ is an onboarding platform that accelerates growth with frictionless omni-channel onboarding, while mitigating fraud and improving quality of account.
  • OneRisk is a fraud and risk management platform to mitigate financial, legal, and reputational risks and avoid losses with proactive fraud prevention. It covers individual risk, entity risk, and asset risk.
  • Privy is a privacy and data governance platform to ensure DPDPA compliance through trust and privacy governance suite and avoid monetary and reputational loss.

Our clients include HDFC Bank, Induslnd Bank, Zomato, Amazon, PhonePe, Paytm, HUL and many others. We have successfully raised $27M from Elev8 Venture Partners, KB Investments & Tenacity Ventures!

We work fully onsite on all days of the week(Mon-Fri) from our office in Andheri East, Mumbai

Ever crafted a campaign so good it made your own team pause and say, ‘Damn, we wrote that?’

At IDfy , we don’t do boring. We’re in the business of trust—helping businesses verify people with seamless digital experiences. But what’s trust without a great story? That’s where you come in.

We’re looking for a wordsmith meets brand architect meets creative powerhouse —someone who doesn’t just manage content but breathes it. You’ll be the mastermind behind all things content, branding, and creative storytelling , ensuring our voice is consistent, bold, and impossible to ignore.

Here’s What Your Day Will Look Like :

  • Orchestrating Creativity – Juggling multiple content threads without breaking a sweat. Campaigns, sales decks, website copy, social media, newsletter, ads—you’ll own them all, making sure our messaging is sharp, clear, and impactful.
  • Inspiring a Content Dream Team – Managing and motivating designers, writers, and marketers to create their best work yet. You’ll be their mentor, sounding board, and occasional ‘bad cop’ when deadlines are looming.
  • Branding That Sticks – Ensuring IDfy’s voice is distinct, compelling, and unforgettable. If someone says, “That sounds like an IDfy campaign,” you’ll know you’ve done your job.
  • Quick TATs? No Problem. – You’re not the kind to say, “This deadline is stifling my creativity.” You thrive in a fast-paced setup, delivering quality content at speed.
  • Data Meets Storytelling – You don’t just write;

    • you analyze. What worked? What flopped? You’ll use insights to continuously refine our content strategy.

    We’re a Perfect Match If You…

  • Have 7-9 years of experience in content, brand marketing, or creative strategy (preferably in a B2B SaaS setup).
  • Can write, edit, and ideate like a pro—turning complex ideas into scroll-stopping content.
  • Can juggle multiple projects without dropping the ball. Think : an ad campaign in the morning, a thought leadership piece in the afternoon, and a last-minute sales deck tweak before you sign off.
  • Love mentoring teams —helping them unleash their best ideas and create work that makes them proud.
  • Have a flair for experimentation —A / B testing copy, trying bold campaigns, and always seeking ways to push creative boundaries.
  • Believe that great marketing is equal parts logic and magic —data-driven but packed with emotion.

    • Why IDfy?

    We’re a product-tech B2B SaaS company that moves fast . Our clients include HDFC Bank, Amazon, Zomato, and more. We solve real-world problems at scale, and our brand deserves to stand out as much as our tech does. That’s where you come in.

    So, if you’re ready to lead a team, own the creative voice of a fast-growing brand, and make content that actually gets people excited , hit apply. Let’s make some magic.

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    Head Of Marketing • Republic Of India, IN

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