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Livspace - Lead - Social Media

Livspace - Lead - Social Media

LivspaceBengaluru, India
27 days ago
Job description

Lead - Social Media

Key Responsibilities :

  • Devise and execute strategies to scale Livspace's social presence to millions of views and engagements across Instagram, YouTube, LinkedIn, and emerging platforms.
  • Continuously experiment with content formats, posting schedules, and platform features to hack growth.
  • Stay ahead of algorithm changes and platform trends; pivot strategy in real time.
  • Own analytics dashboards; crunch numbers daily / weekly to identify what's working and what isn't.
  • Translate data into actionable creative insights that sharpen content strategy.
  • A / B test relentlessly - from hooks to thumbnails to posting time - and systemize learnings.

Content Creation & Leadership :

  • Lead with ideas : generate sticky, platform-native content concepts that spark conversations.
  • Be hands-on when needed - writing hooks, scripting reels, or experimenting with AI-led content creation.
  • Collaborate with designers, video editors, and copywriters to ensure content quality and brand alignment.
  • AI & Automation :

  • Leverage AI tools for faster content production, ideation, and performance optimization.
  • Build playbooks to integrate AI into day-to-day workflows for maximum efficiency.
  • What We're Looking For :

  • Proven growth record : You've grown a brand or personal channel to 7-figure views / followers.
  • Data wizardry : Strong experience with analytics tools (native + third-party).
  • You see patterns others miss :

  • Creative instinct : Sharp at scripting hooks, spotting trends, and knowing what content will travel.
  • AI fluency : Comfortable experimenting with AI content tools, not just as a gimmick but as a growth lever.
  • Platform hacker : Deep knowledge of how Instagram Reels, YouTube Shorts, LinkedIn virality, and new platforms actually work.
  • Doer + thinker : Can zoom out to strategy but also roll up sleeves to make content
  • (ref : iimjobs.com)

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    Social Media Lead • Bengaluru, India