Capco Technologies - Market Activation Manager - Digital Transformation

Position : Market Activation Manager

Experience : 8+ Years

Location : Pune, Hyderabad, Bengaluru, Gurgaon, Chennai

Notice Period : Immediate - 30 days

Job Summary

We are seeking a highly experienced Market Activation Manager with 8 years of experience in digital transformation. The ideal candidate will be a strategic leader responsible for developing and executing comprehensive business readiness and Go-to-Market plans for new features and digital channels. This role requires a strong understanding of digital platforms, agile methodologies, and effective stakeholder management. You will oversee the entire launch lifecycle, from pre-launch planning and compliance to post-launch analysis and team leadership.

Key Planning :

• Develop and manage robust business readiness plans, which include change impact assessments, Go-to-Market strategies, training, and communications plans.
• Produce Go-to-Market plans with clear KPIs to ensure the smooth delivery of digital initiatives.

Launch & Implementation :

Post-Launch Analysis & Management :

Leadership & Collaboration :

Required Skills & Qualifications

Core Experience :

Mandatory Technical Skills :

Professional Attributes :

Preferred Skills

(ref : iimjobs.com)