Our
Purpose
Mastercard
powers economies and empowers people in 200+ countries and
territories worldwide. Together with our customers, we’re helping
build a sustainable economy where everyone can prosper.
We support a wide range of digital payments choices, making
transactions secure, simple, smart and accessible. Our
technology and innovation, partnerships and networks combine to
deliver a unique set of products and services that help people,
businesses and governments realize their greatest
potential.
Title
and
Summary
Senior
Specialist
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Who is
Mastercard?
Mastercard is a global technology company in
the payments industry. Our mission is to connect and power an
inclusive, digital economy that benefits everyone, everywhere by
making transactions safe, simple, smart, and accessible. Using
secure data and networks, partnerships and passion, our innovations
and solutions help individuals, financial institutions,
governments, and businesses realize their greatest
potential.
Our decency quotient, or DQ, drives our culture
and everything we do inside and outside of our company. With
connections across more than 210 countries and territories, we are
building a sustainable world that unlocks priceless possibilities
for
all.
________________________________________
Overview
The
Services organization is a key differentiator for Mastercard,
providing cutting-edge services that help our customers grow.
Focused on thinking big and scaling fast around the globe, this
agile team is responsible for end-to-end solutions for a diverse
global customer base. Centered on data-driven technologies and
innovation, these services include payments-focused consulting,
loyalty and marketing programs, business Test & Learn
experimentation, and data-driven information and risk management
services.
Within Services, the Consumer
Acquisition & Engagement team is a product-centric organization
focused on developing, commercializing and enhancing differentiated
offerings that leverage data and marketing technology to accelerate
clients’ marketing performance and business
outcomes.
We are looking for passionate and
talented professionals, who share our vision for data-driven
marketing products to join us and take a leading role in shaping
the growth of our
team.
________________________________________
Role :
Senior Specialist (6–8 Years Experience)
Location : Gurgaon
Experience Level : 6-8 years
Department :
Analytics / Marketing Science / Data Science
Employment
Type : Full-time
________________________________________
Job
Summary
We are seeking a results-oriented Marketing
Analytics Lead with 6–8 years of experience in data analytics,
statistical modelling, and marketing insights. The ideal candidate
is confident in owning complex analyses of A / B testing and
portfolio optimization and can comfortably engage with senior
stakeholders. Experience in financial services, banking, or
payments is strongly preferred. Exposure to GenAI in marketing
analytics will be an added
advantage.
________________________________________
Key
Responsibilities
campaign analytics, and test-control methodologies.
Perform deep-dive analysis on customer journeys, marketing funnels,
and portfolio performance.
inform segmentation, personalization, and targeting
strategies.
measurement and performance
Translate insights into business impact through crisp storytelling
and stakeholder engagement.
contribute to best practices in analytics delivery.
Partner with marketing, finance, and data engineering to ensure
robust data
solutions.
________________________________________
Basic
qualifications
analytical experience in consulting, analytics, or data science
with a strong focus on marketing analytics.
knowledge of business KPIs, financials and organizational
leadership
or SAS.
analysis, and statistical modelling.
generating new knowledge or creating innovative solutions for a
firm
with clarity and executive presence.
data visualization platforms (e.g., Tableau, Power BI).
Analytical, interpretive, and problem-solving skills, including the
proven ability to analyze large amounts of data and synthesize key
findings and recommendations
thinking and affinity for statistical and numerical
analysis
skills
fast-paced, deadline-driven environment
work in the country where you are applying, as well as apply for
travel visas as required by travel
needs
________________________________________
Preferred
Qualifications
financial institutions.
marketing, lifecycle campaigns, or customer analytics.
Exposure to or hands-on use of GenAI tools for marketing insight
generation or automation.
Science, Statistics, Econometrics, Marketing, or related field is a
plus.
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Corporate Security
Responsibility
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All activities involving
access to Mastercard assets, information, and networks comes with
an inherent risk to the organization and, therefore, it is expected
that every person working for, or on behalf of, Mastercard is
responsible for information security and
must :
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Abide by Mastercard’s security policies
and practices;
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Ensure the confidentiality and integrity
of the information being
accessed;
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Report any suspected information
security violation or breach,
and
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Complete all periodic mandatory security
trainings in accordance with Mastercard’s
guidelines.
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Senior Specialist • Gurugram, HR, India