Data Engineer (Analyst)

Job Title :  Data Engineer (Analyst)

Experience :  2+ Years

Location :  Remote

About the Role :

We are looking for an experienced  Data Engineer (Analyst)  who can design, build, and optimize data models and pipelines to support business intelligence and performance analytics. The ideal candidate should have a strong understanding of SQL, cloud data warehouses (preferably Snowflake), and hands-on experience with advertising or marketing data.

Key Responsibilities :

• Design, build, and maintain scalable  data pipelines and analytical models  for advertising events such as impressions, clicks, and conversions.
• Analyze  programmatic advertising data  across multiple platforms (DSPs, ad exchanges, social networks).
• Support  campaign performance analysis  and provide data-driven insights to optimize marketing effectiveness.
• Conduct  A / B testing and experimental analysis  to evaluate campaign performance and creative strategies.
• Track and interpret  user behavior data  using tools like Heap, Google Analytics, or similar platforms.
• Develop and optimize  SQL queries  and manage  ETL / ELT workflows  in Snowflake or similar cloud data environments.
• Collaborate with business stakeholders, product managers, and data teams to define  key metrics, KPIs, and reporting requirements .
• Build  interactive dashboards and reports  using BI tools such as Power BI, Tableau, Looker, or Sigma.
• Ensure  data quality, consistency, and governance  across analytics datasets.

Required Skills :