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Campaign Manager – E-commerce Marketplaces

Campaign Manager – E-commerce Marketplaces

PIC TREE PVT LTDBengaluru, Karnataka, India
3 days ago
Job description
  • Job Title :
  • Campaign Manager – E-commerce Marketplaces (Amazon, Flipkart, Myntra & More)
  • Location :
  • Jayanagar,Bangalore
  • Department :
  • Marketing / E-commerce
  • Experience :
  • 3–6 years
  • Reports To :
  • Head – Marketplace Performance Marketing
  • ###

    • About the Role
    • We are looking for a

    • data-driven and performance-focused Campaign Manager
    • to lead paid marketing initiatives across
    • Amazon, Flipkart, Myntra, and other marketplaces. The ideal candidate will have a proven track record of managing campaigns that
    • drive measurable sales growth and deliver high ROI / ROAS
    • You will define marketplace campaign strategies, structure ad accounts, optimize performance through keyword analysis and bidding strategies, and collaborate with cross-functional teams to achieve business targets.

      ###

    • Key Responsibilities
    • Marketplace Campaign Management
    • Plan, launch, and optimize sponsored ad campaigns (Sponsored Products, Brands, Display) on
    • Amazon, and manage campaigns across
    • Flipkart, Myntra
    • , and other platforms.
    • Define
    • campaign strategy, account structure, and budget allocation
    • aligned to business goals.
    • Continuously
    • monitor campaign performance
    • , optimize keywords, bids, and placements to improve ROAS and conversion rates.
    • Performance Optimization & Analysis
    • Conduct detailed
    • keyword research and analysis
    • to identify high-performing terms.
    • Utilize
    • A / B testing
    • , CPC optimization, and negative keyword management to improve campaign efficiency.
    • Track, report, and analyze KPIs including CTR, CVR, CPC, ACoS, TACoS, ROI, and ROAS.
    • Sales Growth & Strategy
    • Drive consistent
    • sales growth across marketplaces
    • through effective advertising and promotional planning.
    • Work closely with marketplace category teams to plan
    • seasonal offers, deals, and brand campaigns
    • Recommend data-backed strategies to improve product visibility and ranking.
    • Cross-Marketplace Exposure
    • Manage performance marketing campaigns for
    • Flipkart Ads and Myntra Ads Manager
    • Ensure campaign alignment with brand guidelines and marketplace requirements.
    • Stay updated with platform algorithm changes and advertising innovations.
    • ###

    • Key Requirements
    • Mandatory :
    • Hands-on experience managing and optimizing
    • Amazon Ads campaigns
    • Proven ability to
    • define campaign strategy and structure
    • for Amazon Ads.
    • Strong knowledge of
    • CPC, bidding, keyword targeting, and ROI / ROAS-based optimization
    • Proficiency in using
    • Amazon Advertising Console, Brand Analytics, and other ad tools
    • Exposure to
    • Flipkart and Myntra campaign management
    • is required.
    • Analytical mindset with the ability to translate data into actionable insights.
    • Advanced Excel and reporting skills; familiarity with analytics dashboards.
    • Experience with
    • Global Amazon markets
    • (preferred but not mandatory).
    • ###

    • Qualifications
    • Bachelor’s degree in Marketing, Business, or related field.
    • 3–6 years of experience in
    • performance marketing for e-commerce marketplaces
    • Amazon Ads certification or equivalent credentials will be an advantage.
    • ###

    • What We Offer
    • Opportunity to lead
    • multi-platform performance marketing
    • for top marketplace brands.
    • Exposure to
    • global campaigns and cross-category sales strategy
    • Collaborative and growth-oriented work environment.
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