CPW Analyst I, Consumer Insights

Position Title

CPW Analyst I, Consumer Insights

Function / Group

Consumer & Market Insights (CMI)

Location

Mumbai

Shift Timing

11 am to 8 pm

Role Reports to

Manager

Remote / Hybrid / in-Office

Hybrid

ABOUT GENERAL MILLS

We make foodthe world loves : 100 brands. In 100 countries. Across six continents. With iconic brands like Cheerios, Pillsbury, Betty Crocker, Nature Valley, and Häagen-Dazs, we've been serving up food the world loves for 155 years (and counting). Each of our brands has a unique story to tell.

How we make our food is as important as the food we make. Our values are baked into our legacy and continue to accelerate

us into the future as an innovative force for good. General Mills was founded in 1866 when Cadwallader Washburn boldly bought the largest flour mill west of the Mississippi. That pioneering spirit lives on today through our leadership team who upholds a vision of relentless innovation while being a force for good. For more details check out

General Mills India Center (GIC) is our global capability center in Mumbai that works as an extension of our global organization delivering business value, service excellence and growth, while standing for good for our planet and people.

With our team of 1800+ professionals, we deliver superior value across the areas of Supply chain (SC) , Digital & Technology (D&T) Innovation, Technology & Quality (ITQ), Consumer and Market Intelligence (CMI), Sales Strategy & Intelligence (SSI) , Global Shared Services (GSS) , Finance Shared Services (FSS) and Human Resources Shared Services (HRSS). For more details check out

We advocate for advancing equity and inclusion to create more equitable workplaces and a better tomorrow.

JOB OVERVIEW

Function Overview

The future of food will be created by those who best anticipate evolving consumer behavior. Consumer & Market Insights (CMI) collects,

curates, and combines data, human behavior understanding, and empathy to achieve competitive advantage for General Mills.

Our mission in CMI 'globally' is to be the spark that ignites growth acceleration, connecting insights and analytics to drive action.

We drive business growth through a deep understanding of our consumers and our markets. Our goal is to illuminate growth opportunities and guide teams to activate behind them through consumer-led strategies and ideas.

CMI Mumbai is an extension of General Mills CMI global organization, working closely with Growth Analytics & Foresights central teams,

and all our GMI business segments i.e. North America Retail, Pet, International and North America Food Service, along with the CPW business (GMI's JV with Nestle). We are a young and dynamic team of 100 and growing, with research, data, and analytical skills, with the unique opportunity to shape and scale capabilities across our global organization.

For more details about General Mills please visit this

Key Accountabilities

Project management and execution

• . Accountable for end-to-end project management

o Develop proficiency in using DIY research platforms like Qualtrics, Dynata, QualSights, Syn thesio etc.

o Responsible for questionnaire designing and survey programming on DIY platform

o Synthesize data and analysis into impactful, action-orientated reports for internal stakeholders

o Ensuring each project is delivered on time with high accuracy

Vendor management

Stakeholder management

Minimum Qualifications

Preferred Qualifications

Skills Required

Reporting, qualtrics , Data Analysis, questionnaire design