Xerago - Senior Marketing Data Analyst

Description

Recognized for its expertise in AI, ML, Martech, and creative UX, Xerago drives strategic campaigns and data-driven marketing. Clients span various industries including Financial Services, Retail, Technology, and

This is a full-time on-site role located in Chennai for a Senior Marketing Data Analyst. The Senior Marketing Data Analyst will be responsible for analyzing marketing data, developing actionable insights, and crafting data-driven marketing strategies.

Day-to-day tasks include performing data engineering, measurement & attribution, and leveraging analytics tools for business intelligence. The role also involves collaborating with cross-functional teams to optimize marketing campaigns and drive customer

Responsibilities

• Analyzing marketing data to identify trends and insights.
• Developing and implementing data-driven marketing strategies.
• Performing data engineering tasks to ensure data quality and accessibility.
• Utilizing measurement & attribution techniques for accurate tracking and analysis.
• Leveraging analytics tools for business intelligence and reporting.
• Collaborating with cross-functional teams to optimize marketing campaigns.

Qualifications

(ref : hirist.tech)

Skills Required

data engineering , Mobility Solutions, Data Analysis