Position Overview : The Branch Relationship Manager (BRM) at Kanyakumari is responsible for building and maintaining strong relationships with customers within a designated branch. This role involves managing the day-to-day activities of the branch's client portfolio, ensuring excellent customer service, achieving sales targets, and promoting the banks products and services. The BRM plays a key role in enhancing customer satisfaction, increasing business opportunities, and contributing to the overall growth and profitability of the branch.
Key Responsibilities :
Customer Relationship Management :
- Develop and maintain strong relationships with existing and potential clients.
- Understand clients' financial needs and provide tailored banking solutions.
- Address and resolve customer concerns and complaints promptly and professionally.
- Regularly follow up with clients to ensure satisfaction and retention.
- Conduct needs assessments to recommend products or services that align with clients' financial goals.
Sales and Business Development :
Meet or exceed branch sales targets for products such as savings accounts, loans, insurance, credit cards, and investment products.Promote cross-selling and upselling opportunities to increase revenue.Identify new business opportunities by networking within the community and leveraging existing client relationships.Work closely with the branch manager to develop and execute sales strategies.Branch Operations :
Ensure smooth day-to-day operations of the branch, including maintaining customer service standards.Support branch staff in meeting operational goals, ensuring compliance with all internal and regulatory policies and procedures.Assist in overseeing cash management, ensuring proper handling of financial transactions, and preventing fraud.Product Knowledge and Advisory :
Stay updated on new products, services, and banking regulations.Educate clients on banking products and services, providing expert advice on how to best manage their finances.Conduct financial reviews and assessments for clients to suggest appropriate banking products.Qualifications :
Education : A bachelor's degree in business, finance, economics, or a related field is typically required. Advanced certifications or training in banking or financial services can be an advantage.Experience : Minimum of 1 to 4 years in a customer-facing role within banking or financial services, with at least 2 years in a managerial or supervisory position.Skills and Competencies :Strong interpersonal and communication skills.Excellent sales and negotiation skills.Knowledge of financial products, services, and banking regulations.Ability to analyze financial data and offer suitable solutions.Strong leadership and team management abilities.High level of customer service and problem-solving skills.Attention to detail, organizational skills, and ability to multitask.Technology Skills : Proficiency in banking software, Microsoft Office, and CRM systems.Working Conditions :
Full-time position, typically during regular business hours, with occasional weekends or extended hours based on branch needs.May require occasional travel to meet clients or attend training sessions.Performance Metrics :
Achievement of sales targets and key performance indicators.Customer satisfaction and retention rates.Compliance with internal policies and regulatory standards.Contribution to branch profitability and overall team success.Skills Required
Sales, Banking Operations, Branch Operations, Brm