Senior Associate - PPC

We are seeking a proactive Senior Associate - PPC to join a team in Kozhikode, Kerala. The ideal candidate will be a leader in paid media campaigns , responsible for planning, executing, and optimizing high-impact campaigns across platforms like Google Ads, Meta, and LinkedIn . This role requires strong analytical skills, strategic thinking, and the ability to mentor junior team members.

Roles and Responsibilities

• Campaign Management : Lead the planning, execution, and optimization of paid media campaigns on platforms like Google Ads, Meta, LinkedIn , and other networks.
• Strategy & Budgeting : Define PPC (Pay-Per-Click) strategies that align with broader marketing and business objectives. Manage budgets, timelines, and performance targets effectively.
• Mentorship : Mentor and guide junior team members to ensure quality and continuous learning within the PPC function.
• Analysis & Reporting : Conduct advanced keyword research, audience segmentation, and performance forecasting. Regularly analyze campaign data, produce detailed performance reports, and present strategic insights and recommendations to stakeholders.
• Continuous Learning : Stay current with evolving PPC tools, algorithm changes, and digital marketing trends, and proactively incorporate them into campaign strategies.

Skills Required

Skills Required

Campaign Management, Budgeting, Ppc, Analytical Skills, Data Analysis