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Director, Marketing Strategy
Director, Marketing StrategyOmnicom Media Group India • Republic Of India, IN
Director, Marketing Strategy

Director, Marketing Strategy

Omnicom Media Group India • Republic Of India, IN
30+ days ago
Job description

We Are Hiring | Director – Strategy | Mumbai

We’re looking for a strategic thinker and storyteller to join our Mumbai team, bringing 10–12 years of experience in business, audience, and media planning—ideally with strong exposure to leading FMCG accounts. This role demands a sharp balance of left- and right-brain thinking, combining analytical rigor with creative storytelling to drive actionable recommendations.

Experience : 10–12 years

Location : Mumbai, Maharashtra

Key Responsibilities

  • Lead business & audience planning, media planning, and executional fundamentals.
  • Extract and synthesize relevant data points from multiple sources to inform strategy.
  • Apply strong media planning fundamentals to design effective campaign strategies.
  • Manage client-facing discussions, aligning expectations and driving stakeholder engagement.
  • Translate data and insights into clear, actionable media recommendations with compelling storytelling.
  • Collaborate with cross-functional teams to deliver integrated and innovative solutions.
  • Stay updated on industry trends, consumer insights, and emerging tools impacting FMCG strategy.

Qualifications & Experience

  • Bachelor’s degree required;
  • MBA / PG in Business, Marketing, or related fields preferred.

  • 10–12 years of experience in strategy, media planning, or audience planning roles.
  • Strong strategy background within a media agency, with proven success on FMCG accounts.
  • Excellent communication and presentation skills, with the ability to influence both clients and internal teams.
  • Ability to command a strong presence in meetings and simplify complex concepts into actionable strategies.
  • Skills & Tools

  • Proficiency with planning and insights tools : GWI, TGI, IRS, BARC, Comscore, Brand Track, Brand Lift, YouGov, Kantar Worldpanel.
  • Strong media fundamentals, data analysis, and business planning expertise.
  • Skilled in client servicing, stakeholder management, and cross-team collaboration.
  • Sharp storytelling ability with a strong mix of analytical and creative thinking.
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    Marketing Director • Republic Of India, IN

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