Position : Marketing Operations Executive
Location : Bangalore
Experience : 3–4 years
Salary Range : ₹5 – ₹6 LPA
Working Days : 6 days a week
Role Overview :
The Marketing Operations Executive will be responsible for executing marketing plans, supporting revenue generation through marketing kits, and coordinating on-ground marketing activities across IKidz centers Pan India. The role includes frequent travel across South India—primarily Bangalore and the surrounding regions , to support centers with events, campaigns, and marketing initiatives. The overall travel requirement outside Bangalore is approx. 10–12 days per month .
Key Responsibilities :
- Assist in developing and implementing annual and monthly marketing plans aligned with business goals.
- Drive Kit Revenue Generation through marketing initiatives, promotions, and partnerships.
- Plan and execute marketing campaigns, events, and activities across IKidz centers nationwide.
- Coordinate with vendors, franchise partners, and internal teams for smooth execution of campaigns and branding activities.
- Support digital marketing initiatives, including content coordination and campaign implementation.
- Monitor the performance of marketing initiatives and provide actionable insights for improvement.
- Maintain records of marketing spends, kit sales, and campaign performance reports.
- Support the creative team with ideas and requirements for marketing collaterals and digital content.
- Ensure brand consistency and visibility across all centers and marketing materials.
- Travel frequently across South India —primarily Bangalore, and also cover the rest of the southern region for center visits, events, and marketing activities (approx. 10–12 days outside Bangalore in a month).
Requirements :
Qualification : Graduate / Post Graduate in Marketing, Business Administration, or related field.Experience : 3 – 4 years of experience in Marketing Operations, preferably in the education or franchise sector.Strong understanding of marketing execution, vendor coordination, and event management.Knowledge of Digital Marketing will be a strong plus.Good communication, analytical, and organizational skills.Willingness to travel extensively across South India.Proficiency in MS Office and digital marketing tools.Interested candidates may share their updated resume to [HIDDEN TEXT] with ' Marketing Operations Executive ' in the subject line.
Skills Required
Event Management, Marketing Operations, Digital Marketing, Ms Office, vendor coordination