Digital Marketing Manager - Real Estate

Job Description : Marketing Executive / Manager – Real Estate

Location - Noida 132

About the Role

We are seeking a results-driven and creative marketing professional to lead our marketing initiatives in the real estate sector. The candidate will be responsible for driving brand visibility, generating high-quality leads, and supporting sales conversions through innovative campaigns, digital marketing, and offline activations.

Key Responsibilities

• Lead Generation & Campaigns
• Plan and execute lead generation campaigns across digital, print, and outdoor platforms.
• Manage and optimize Google PPC campaigns, Facebook campaigns, LinkedIn campaigns, and demand generation campaigns to drive inquiries for residential and commercial projects.
• Design and run teaser campaigns for WhatsApp, SMS, and RCS to build anticipation and engagement.
• Brand & Communication
• Create marketing collaterals including brochures, flyers, videos, presentations, and project websites.
• Draft compelling content for social media, emailers, WhatsApp campaigns, and other digital platforms.
• Manage brand positioning, project launches, and event promotions.
• Digital Marketing
• Drive SEO / SEM, social media presence, and performance marketing campaigns.
• Track KPIs such as cost per lead (CPL), cost per site visit (CPSV), and return on ad spend (ROAS).
• Manage CRM integrations and marketing automation tools.
• Oversee website designing and updates on WordPress and PHP platforms.
• Design visuals, banners, and creatives for Facebook and Instagram ads; handle basic photo editing and video editing for campaigns.

Requirements

Preferred Skills

Compensation