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Pune Institute of Business Management - Assistant Professor / Associate Professor - Marketing

Pune Institute of Business Management - Assistant Professor / Associate Professor - Marketing

Pune Institute of Business ManagementPune, India
8 hours ago
Job description

Academic Delivery & Curriculum Development

  • Design, develop, and deliver engaging lectures and modules in core and advanced marketing subjects for MBA / PGDM students.
  • Integrate modern marketing topics such as Digital Marketing, Brand Analytics, Customer Experience, E-Commerce, Marketing Automation, and Global Marketing Strategies.
  • Develop and update course curriculum and learning resources in line with emerging industry trends and global academic standards.
  • Foster an interactive, case-based, and experiential learning environment in the classroom.
  • Prepare session plans, teaching materials, and assessment frameworks aligned with institutional academic objectives.

Industry Integration & Research

  • Leverage industry experience to bridge theoretical learning with real-world applications.
  • Facilitate live projects, industry case studies, and corporate guest sessions in collaboration with leading organizations.
  • Guide students on market research, business simulations, and marketing analytics projects.
  • Undertake high-quality research, publications, and consultancy assignments in the marketing domain.
  • Collaborate with industry professionals to design practice-oriented electives and specialized workshops.

    • Student Mentoring & Evaluation

  • Mentor students on career planning, skill development, and project execution.
  • Conduct continuous evaluation through quizzes, assignments, and presentations.
  • Supervise dissertations, internships, and capstone projects.
  • Provide academic and professional guidance for students aspiring to careers in marketing, brand management, digital media, and consulting.

    • Institutional Development & Contribution

  • Contribute actively to departmental and institutional committees, IQAC initiatives, and accreditation documentation.
  • Participate in Faculty Development Programs (FDPs), conferences, and academic events.
  • Support the Marketing Department in institutional branding, outreach, and academic partnerships.
  • Engage in community and industry interface programs organized by PIBM.

    • (ref : iimjobs.com)

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