Search Engine Optimization Specialist

About Kayana

Kayana is one of the fastest-growing companies, empowering small and medium-sized businesses with cutting-edge technology to compete with larger enterprises in the ordering and payments space. As a disruptive force in the industry, we provide everything from essential point-of-sale systems to advanced solutions like self-service kiosks, enabling brands to scale and succeed.

Our mission is simple : to help businesses thrive through innovative technology . With operations across the USA, UK, Europe, Australia, and the Middle East, Kayana is proud to foster an inclusive and dynamic culture. Every employee is supported with a personalized development plan, offering clear and achievable career paths for long-term growth.

About You

We are looking for an experienced SEO Specialist to join our Marketing team and help drive organic growth across global markets. You will be responsible for developing, implementing, and optimizing SEO strategies to increase website visibility, improve keyword rankings, and generate high-quality traffic to our platforms.

You’ll work closely with our content, design, and marketing teams in India and Dubai to ensure all initiatives align with our business goals.

Key Responsibilities

• Develop and execute on-page, off-page, and technical SEO strategies to increase organic visibility and traffic.
• Conduct detailed keyword research , competitor analysis, and SEO audits to identify growth opportunities.
• Collaborate with content writers to produce SEO-optimized articles, landing pages, and blogs aligned with brand tone and strategy.
• Monitor, analyze, and report on SEO performance metrics , including impressions, CTR, traffic, and conversions.
• Manage and optimize link-building activities , ensuring compliance with best practices and Google guidelines.
• Use tools like Google Search Console, Google Analytics, SEMrush, Ahrefs, and Screaming Frog to measure effectiveness and identify improvements.
• Stay updated on search engine algorithm changes and emerging SEO trends to keep Kayana competitive.
• Collaborate with developers to implement technical improvements such as schema markup, site speed, and mobile optimization.

What We're Looking For

Why Join Us?

At Kayana, you’ll be part of a fast-growing global company where your contributions will make a direct impact. We offer :