- Liaising with PB / Preferred RM to flag eligible customers form Classic / Preferred portfolio.
- Acquire new customers who meet product criteria.
- Regular interaction with the customer to build rapport to understand and update the profile.
- Enhance the Overall value / book size of the portfolio.
- Maintain the overall quality / hygiene parameters of the portfolio.
- Cross selling products of the bank based on the customer need.
- Joint calls being done along with Supervisor as per defined process.
- Advisory services to be offered based on the requirement in coordination with PBG.
- Attrition control of customers.
- Achieving MTD and YTD Revenue Targets
Operations, Marketing & Processes :
- Error free documentation for all account opening and all customer instructions (Stop payments, FD Closure, etc).
- Ensure KYC / AML norms are adhered to at all points of time.
- Ensure that 5-S norms are adhered to for individual's workstation.
Increase in wallet share :
- Look for opportunities to cross sell any other product of the Bank, to ensure that HDFC Bank is a one stop shop & solution for all banking needs of the Imperia Customer.
- Sales to family members and associates (all network).
- Ensure that optimal levels of Income generating Product Group Holding (IPGH) is reached
Product Penetration & contribution towards focused product :
- Ensure that an optimal level of Income generating Product Group Holding (IPGH) is reached.
- Enhance client's Customer to Group (CTG ) level.
Customer Service :
- Ensure quality customer service is delivered. All customer queries and complaints are being resolved within TAT.
- Customer is informed about any regulatory or process change. Keep the customer updated on program features.
- Ensure timely customer communication on requests and concerns raised.
- Proactive complaint management through feedback from customers.
- Promoting all direct banking channels and ensuring that the customer is utilizing the same.
- Ensuring that customers are introduced to the RBH / BM and PSO (PBA in case of a non PSO branch) so that there is back up when the customer visits the branch, and the RM is out.
- Ensure smooth transition of handover / takeover of the portfolio
Educational Qualifications :
- Graduation
- Post-Graduation
- Certifications : AMFI Certification and IRDA Certification
- NCFM Certification (Optional)
Notes (Any specifications – apart from all mentioned above, to be communicated for the role)
Skills Required
Sales, Influencing Skills, Banking Products, regulatory knowledge, Communication Skills, Organizing Skills, NRI, Planning, financial industry