Talent.com
This job offer is not available in your country.
Business Insight Leader,

Business Insight Leader,

BirdeyeKottayam, Kerala, India
18 hours ago
Job description

At Birdeye, we empower businesses to attract, engage, and retain customers by listening to feedback and turning it into growth opportunities. To take this mission further, we're looking for a Business Insights Leader who will build the future of data-driven decision-making across our global Marketing and Sales organization.

This is a high-impact, high-visibility role where you will own analytics, forecasting, and advanced modeling to optimize revenue growth, marketing efficiency, and pipeline strategy. You will work closely with our global leadership team, aligning to US working hours, and play a pivotal role in shaping how Birdeye grows worldwide.

What You'll Do

Data Strategy & Architecture

  • Define and implement a global analytics ecosystem (data ingestion → warehousing → modeling → visualization → governance).
  • Partner with engineering to enhance data pipelines and marts in Snowflake / SQL.
  • Establish data governance standards for accuracy and consistency across reports.

Marketing Funnel & Revenue Insights

  • Own end-to-end funnel reporting : lead gen, pipeline velocity, CAC, ROAS, conversion rates, and payback periods.
  • Identify inefficiencies in the funnel and design data-backed solutions with Marketing & Sales leadership.
  • Continuously measure campaign ROI, connecting top-of-funnel spend to bottom-line revenue.

    • Forecasting & Predictive Modeling

  • Lead global forecasting processes, ensuring accuracy in pipeline and revenue projections.
  • Build ML / statistical models to predict ROI, pipeline creation, and campaign outcomes.
  • Run scenario simulations to guide marketing spend allocation and growth vs. efficiency trade-offs.

    • Applied AI / ML & Advanced Analytics

  • Apply ML / AI frameworks to optimize lead scoring, churn prediction, and customer lifetime value (LTV).
  • Automate insights delivery using Python, SQL, and AI APIs (OpenAI, Google Gemini, etc.).
  • Explore advanced use cases : attribution modeling, sentiment analysis, hyper-personalization.

    • Business Partnering & Leadership

  • Act as the analytical partner to global Marketing & Sales leadership.
  • Present insights in executive-ready, narrative-driven formats.
  • Collaborate cross-functionally with Finance, Product, and Customer Success to create a holistic growth view.

    • Visualization & Self-Serve Analytics

  • Lead the design of real-time executive dashboards (Tableau, Power BI).
  • Build scalable, reusable BI assets and empower teams with self-serve analytics.
  • Partner with BI engineering to ensure dashboard optimization and performance.

    • Ad-Hoc & Strategic Analytics

  • Conduct deep-dive analyses on campaign effectiveness, regional pipeline trends, and sales productivity.
  • Deliver rapid-turnaround insights to support C-suite decisions.
  • Create benchmarking frameworks against SaaS industry best practices.

    • What Will You Bring :

    Technical Skills

  • 8+ years in Business Insights, Marketing Analytics, GTM Analytics, or Marketing Operations.
  • Advanced proficiency in :
  • SQL & Python for data manipulation, automation, and modeling.
  • BI & Visualization Tools : Tableau, Power BI (Sigma BI a plus).
  • CRM Platforms : Salesforce (campaign analytics, pipeline management).
  • Familiarity with MarTech stacks, attribution tools, and marketing automation platforms.
  • Experience applying ML / AI for marketing, including lead scoring, churn modeling, and campaign ROI prediction.
  • Ability to integrate and analyze large-scale, multi-source datasets across Sales, Marketing, Finance, and Product systems.

    • Business Acumen

  • Strong understanding of SaaS GTM models, marketing funnels, CAC / LTV frameworks, and revenue attribution.
  • Experience designing and measuring ROI, CAC payback, and LTV models.
  • Familiarity with working in US-based multinational SaaS or B2B organizations preferred.

    • Leadership & Influence

  • Ability to translate complex data into strategic, executive-ready narratives.
  • Proven track record of cross-functional stakeholder management across geographies and cultures.
  • Experience influencing decision-making at both operational and strategic levels.

    • Personal Attributes

  • Results-oriented, detail-driven, and highly analytical.
  • Thrives in fast-paced, high-growth environments with shifting priorities.
  • Self-motivated problem-solver with a bias toward action and automation.
  • Excellent verbal and written communication skills, with a talent for storytelling with data.
    • Create a job alert for this search

    Leader • Kottayam, Kerala, India

    Related jobs
    • Promoted
    SAP SD / CCM Consultant

    SAP SD / CCM Consultant

    Whitehall ResourcesKochi, IN
    Whitehall Resources are currently looking for a SAP SD / CCM Consultant.SAP Order to Cash - Pricing & Condition Contract Management. Expertise in SAP SD Business Processes.Strong Work experience in Sa...Show moreLast updated: 10 days ago
    • Promoted
    SAP WM-LE Functional Consultant

    SAP WM-LE Functional Consultant

    CloudLabs IncKottayam, IN
    CloudLabs Inc was founded in 2014 with the mission to provide exceptional IT & Business consulting services at a competitive price, to help clients realize the best value from their investments.Wit...Show moreLast updated: 22 days ago
    • Promoted
    BDM (Gulf)

    BDM (Gulf)

    Right Advisors Private LimitedAlappuzha, IN
    Recruitment Consultant – Gulf Region.We are looking for an experienced Recruitment Professional to drive and expand our recruitment business in the. Gulf Region (UAE, KSA, Qatar, Oman, Bahrain, Kuwa...Show moreLast updated: 9 days ago
    • Promoted
    Senior ServiceNow ITAM Operations Consultant

    Senior ServiceNow ITAM Operations Consultant

    AnglepointKochi, IN
    As a ITAM ServiceNow Operations Senior Consultant, you will support delivery of ITAM & SAM services for enterprise clients using ServiceNow platform. This role offers hands-on experience in configur...Show moreLast updated: 10 days ago
    • Promoted
    iScala / Epicor Functional Consultant

    iScala / Epicor Functional Consultant

    Next VenturesKochi, IN
    Next Ventures is seeking am iScala / Epicor Functional SME for a freelance role with our client in Europe.We are seeking an experienced iScala Epicor Functional SME to support a major global IT car...Show moreLast updated: 22 days ago
    • Promoted
    Salesforce Techno / Functional Consultant (CPQ)

    Salesforce Techno / Functional Consultant (CPQ)

    Katzion a GlobalLogic CompanyKochi, IN
    Job Title : Salesforce Techno / Functional Consultant.Katzion is a trusted Salesforce Summit Partner and we are seeking a highly skilled and experienced. Salesforce Techno / Functional CPQ Consultant.The...Show moreLast updated: 4 days ago
    • Promoted
    Senior Business Analyst - ASP.NET with MVC

    Senior Business Analyst - ASP.NET with MVC

    EXLKochi, Kerala, India
    Job Title : Senior Business Analyst -.NET Developer with 45 years of experience in building scalable web applications using. NET MVC, SQL Server, jQuery, and Git.The ideal candidate should be a team ...Show moreLast updated: 9 days ago
    • Promoted
    Paid Media Strategist - United States Market(Remote)

    Paid Media Strategist - United States Market(Remote)

    Pulse AdvertisingKochi, IN
    Remote
    Partner with one of the top digital marketing influencers.Specifically - You BOTH develop paid media strategy and hands on media buying to help clients MAKE THE MOST MONEY from their ads from strat...Show moreLast updated: 21 days ago
    • Promoted
    SAP PP / QM Consultant – Pharma Industry | India

    SAP PP / QM Consultant – Pharma Industry | India

    DecskillKottayam, IN
    IT Consulting Company and their main mission is to delivery value through the knowledge.We enable companies to meet the chalenges of digital world by providing our clients with business models that...Show moreLast updated: 22 days ago
    • Promoted
    Financial Planning and Analysis Manager

    Financial Planning and Analysis Manager

    BrightEdgeAlappuzha, IN
    BrightEdge is a leading enterprise SEO and content performance platform trusted by over 1,500 global brands including Microsoft, Adobe, and Marriott. What makes BrightEdge special is our innovative ...Show moreLast updated: 30+ days ago
    • Promoted
    Immediate opening for SAP MDG functional consultant

    Immediate opening for SAP MDG functional consultant

    GyanSys Inc.Alappuzha, IN
    Expertise in Data Model Enhancement, Data Transfer (DIF / DEF), Data Replication Framework (DRF), Business Rules Framework plus (BRFplus). Expertise in Implementation of SAP MDG Solutions for masters ...Show moreLast updated: 14 days ago
    • Promoted
    Analytics Manager

    Analytics Manager

    ProspectionAlappuzha, IN
    Are you passionate about turning real-world healthcare data into actionable insights that improve patient outcomes? At.You’ll apply advanced analytics, predictive modelling, and real-world data (RW...Show moreLast updated: 22 days ago
    • Promoted
    SAP PS Consultant

    SAP PS Consultant

    Mathews International LLCKottayam, IN
    Required Skills and Qualifications : .Computer Science, Engineering, Business, or a related field.SAP PS consultant, with a proven track record of leading complex SAP PS implementations.SAP PS module...Show moreLast updated: 8 days ago
    • Promoted
    Scrum Master - QMS

    Scrum Master - QMS

    Dexian IndiaKottayam, IN
    Facilitate Scrum / Agile Frameworks.Guide and coach teams to adopt Scrum practices—facilitating stand-ups, sprint planning, reviews, and retrospectives. ensuring Agile values and principles are uphel...Show moreLast updated: 22 days ago
    • Promoted
    Senior – HR Strategy & Operations

    Senior – HR Strategy & Operations

    Admaren Tech Private LimitedKochi, Kerala, India
    Senior – HR Strategy & Operations.Reporting to the Head of HR, this role will focus on enabling a.Performance Management System (PMS). This role requires both strategic thinking and operational exec...Show moreLast updated: 14 days ago
    • Promoted
    Oracle Fusion SCM Functional Consultant

    Oracle Fusion SCM Functional Consultant

    Intellicore Consulting GroupAlappuzha, IN
    Oracle Enterprise Resource Planning, Enterprise Performance Management, Business Intelligence & Analytics and Digital Transformations. You can learn more about our offerings by visiting our website : ...Show moreLast updated: 30+ days ago
    • Promoted
    Oracle JDE Domain Consultant

    Oracle JDE Domain Consultant

    Cube Hub Inc.Alappuzha, IN
    Title : Oracle JDE Domain Consultant.We are inviting applications for the role of Consultant-Oracle JDE Apps Technical.Work in a highly-collaborative team environment with an always-evolving mixture...Show moreLast updated: 8 days ago
    • Promoted
    SuccessFactors Time Management Consultant

    SuccessFactors Time Management Consultant

    Avensys ConsultingKottayam, IN
    Avensys is a reputed global IT professional services company headquartered in Singapore.Our service spectrum includes enterprise solution consulting, business intelligence, business process automat...Show moreLast updated: 10 days ago
    • Promoted
    Energy Industry Analysts (Paid Consultancy Opportunity)

    Energy Industry Analysts (Paid Consultancy Opportunity)

    RONIN StudiesAlappuzha, IN
    RONIN International is an independent B2B market research company specializing in business, healthcare, and tech studies. We are part of the Rippleffect Group (formerly Fat Media Group) and are Comp...Show moreLast updated: 8 days ago
    • Promoted
    SAP SD / LE Consultant

    SAP SD / LE Consultant

    VRIT Tech IncKochi, IN
    IT solutions provider focused on SAP implementation and maintenance.The company empowers customers with innovative IT software solutions through various industry technologies.This is a contract rem...Show moreLast updated: 22 days ago