Role Overview :
We are looking for a creative (and tech savvy) Technology Content Writer to join our growing marketing team. As a Technology Content Writer, you will play a key role in the Content Marketing Team by crafting compelling content that translates complex technical concepts into engaging narratives that resonate with our target audience and drive brand awareness and lead generation.
Key Responsibilities :
Create well-researched, high-quality content tailored to the needs of our target audience, including IT decision-makers and enterprise leaders.
Write a variety of content types such as blogs, whitepapers, case studies, ad copy, social media posts, and content for lead-generation campaigns.
Simplify complex technical topics into language that is clear, engaging, and accessible to non-technical audiences.
Collaborate with the marketing and product teams to create content that highlights 42Gears&apos solutions and their value proposition.
Create engaging and platform-specific social media content to build brand awareness and engagement.
Maintain impeccable grammar, punctuation, and adherence to the brand&aposs tone and style guidelines.
Requirements :
BA or MA (English, Literature, Journalism ), Engineering
Exceptional research skills with the ability to quickly understand and write about technical topics.
Fair understanding of content marketing and buyer personas
Excellent command of the English language with attention to detail in grammar and structure.
Familiarity with SEO principles and social media platforms is a plus
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Skills Required
Research Skills
Content Writer • Bengaluru / Bangalore, India