Social Media Engagement Lead

Company Description

Dishu Group, originating from Dinesh Brothers, one of North India's largest textile traders, focuses on modernizing traditional wholesale distribution methods in the women ethnic wear industry. The company aims to streamline business processes from procurement to operations to marketing to sales. Additionally, Dishu Group encompasses diverse business units including retail stores, food and beverage outlets, and real estate ventures.

Role Description

This is a full-time on-site role for a Social Media Manager based in Haryana, India. The Social Media Manager will be responsible for managing and executing social media strategies, creating content, optimizing social media platforms, and driving engagement across social media channels. Daily tasks will include content creation, scheduling posts, monitoring social media metrics, and collaborating with other departments to support their respective missions.

Qualifications

• Expertise in Social Media Marketing and Social Media Optimization (SMO)
• Strong Communication skills
• Proficient in creating and implementing Content Strategy
• Excellent Writing skills
• Ability to analyze social media metrics and performance
• Bachelor's degree in Marketing, Communications, or related field preferred
• Experience in the textiles or fashion industry is a plus