Lead Content Strategist

We are looking for a Senior Manager – Content Strategy who can lead our Client brand’s narrative end-to-end. Someone who can design a strong content blueprint across digital and offline channels, guide creative teams, and ensure every communication is aligned, impactful, and business-driven. If you combine creative vision with strategic thinking, this role is for you.

Key Responsibilities :

• Build and scale the complete content ecosystem across web, app, social, CRM, video, offline, and more.
• Create a strong Content Governance Framework (tone of voice, guidelines, standards, compliance).
• Define omnichannel messaging strategy including campaigns, brand films, influencers, and UGC.
• Lead creative direction for agencies and internal teams — and act as the final strategic sign-off .
• Own content performance , measure impact, and translate insights into action.
• Drive YouTube + influencer strategy and turn real customer stories into high-impact narratives.

Qualifications :

If shaping the content DNA of a brand excites you, this role is built for you.

This is a full -time contractual role based out of Lower Parel, Mumbai for 3 to 6 months