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[13 / 10 / 2025] Digital Marketing Specialist

Innovative GlanceIndia

7 hours ago

Job description

Innovative Glance aims to empower businesses in the online marketplace through cutting-edge digital marketing solutions. As we expand, we're searching for a skilled Digital Marketing Specialist, emphasizing expertise in Search Engine Optimization (SEO) and Social Media Marketing (SMM).

Responsibilities :

Develop and execute impactful SEO strategies to enhance organic search rankings and drive qualified website traffic.
Conduct comprehensive keyword research aligning with clients' objectives.
Optimize website content for improved search engine visibility and user experience.
Perform technical SEO audits, resolving issues affecting search engine rankings.
Monitor website performance using SEO tools and Google Analytics, providing insights for continuous improvement.
Plan and execute off-page optimization strategies, including link-building and social media engagement.
Stay updated on SEO trends, algorithm changes, and industry best practices.
Collaborate with cross-functional teams to align SEO strategies with overall digital marketing campaigns.
Generate regular reports showcasing SEO performance, keyword rankings, and website traffic.

Qualifications :

Proven experience as a Digital Marketing Specialist with a strong SEO focus.

In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.

Proficiency in SEO tools (Google Analytics, Search Console, SEMrush, Moz, etc.).

Experience in keyword research, on-page / off-page optimization, technical SEO, and SEO audits.

Familiarity with HTML, CSS, and website development principles.

Strong analytical skills and ability to present data-driven insights effectively.

Results-oriented mindset with a focus on delivering measurable outcomes.

Creative thinking and problem-solving abilities for innovative SEO strategies.

Self-motivated with a proactive approach to staying updated on industry trends.

Join our team at Innovative Glance, contribute to clients' online success, and be part of a collaborative environment where your skills will be valued. Apply now!

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Digital Marketing Specialist • India

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