Paid Media Strategist

Job Title : Paid Media Strategist

Location : Andheri West, Mumbai

Experience Required : 1–2 years

Company : Unstoppable Creative Agency

About Us

At Unstoppable Creative Agency, we're fast-paced, thriving on creativity, and running for growth.

We craft bold campaigns that blend data, creativity, and strategy — and we're looking for a Paid Media Strategist who can turn insights into impact.

Role Overview

We're looking for a results-driven Paid Media Strategist to manage and optimize digital campaigns across multiple platforms. The ideal candidate is analytical, performance-focused, and eager to drive measurable growth through smart digital strategy.

Key Responsibilities

1. Plan, execute, and optimize campaigns across Google Ads and Meta Ads (Facebook & Instagram).

2. Set up and manage tracking systems including Google Tag Manager, Google Analytics, Pixel integration, and Search Console.

3. Integrate campaigns with automation tools like Zapier, Pebbly, and Tagger for efficiency and influencer / paid media management.

4. Strategize end-to-end digital funnels — from audience targeting and ad copy to landing page optimization.

5. Monitor, analyze, and report campaign performance with actionable insights.

6. Manage budgets and ensure maximum ROI across channels.

7. Collaborate closely with creative, content, and brand teams for seamless execution.

8. Prepare and present campaign reports, dashboards, and insights using Microsoft Office Suite (Excel, PowerPoint, Word).

Requirements

1. 1–2 years of hands-on experience managing digital media campaigns.

2. Strong expertise in Google Ads, Meta Ads, Analytics, Search Console, Pixel setup, and Tagger.

3. Working knowledge of Zapier / Pebbly or similar marketing automation tools.

4. Excellent analytical, reporting, and Excel skills.

5. Strong understanding of audience segmentation, campaign optimization, and funnel strategy.

6. Excellent communication, organization, and multitasking skills.

Why Join Us

At Unstoppable Creative Agency, you'll work on diverse brands, experiment with performance strategies, and grow in a fast-paced, collaborative environment where your work directly drives client success.

Skills Required

Word, Google Tag Manager, Powerpoint, Google Ads, Google Analytics, Excel, Microsoft Office Suite