Social Media Marketer

Key Responsibilities :

• Strategy Development : Collaborate with the marketing team to define social media objectives, identify target audiences, set KPIs, and choose the most suitable platforms for brand promotion.
• Content Creation : Develop engaging and relevant content, including text posts, images, videos, and infographics, ensuring alignment with the brand's voice, tone, and values.
• Social Media Management : Manage and maintain brand presence across all social media platforms by scheduling and publishing posts, monitoring activity, and responding to interactions.
• Community Engagement : Foster a strong online community by engaging with followers, responding to comments and messages, and encouraging meaningful conversations around the brand.
• Social Media Advertising : Plan, execute, and optimize paid advertising campaigns on social platforms to reach targeted audiences, boost engagement, and improve ad performance.
• Analytics and Reporting : Track and analyze social media performance metrics, prepare reports on engagement, reach, and conversions, and suggest improvements based on data insights.
• Trend Monitoring : Stay up to date with the latest social media trends, tools, and best practices to ensure the brand remains competitive and innovative in the digital landscape.
• Collaboration : Work with cross-functional teams including content, design, and marketing to ensure cohesive messaging and consistent brand representation.

Qualifications :

Skills Required

social media strategy , Content Creation, Digital Marketing, Social Media Management, Reporting, Trend Analysis