B2B Content Writer

About LeadRoad

Over

200

companies and

600 + sales leaders, marketers, and founders trust LeadRoad to drive revenue, fill pipelines, and book sales-ready meetings that matter.

We’re a 5-year-old startup powered by a lean, growth-driven team that thrives on creativity, speed, and results. Using cold emails, calls, and LinkedIn outreach, we connect B2B SaaS and Service companies with the decision-makers who move the needle.

At LeadRoad, we create opportunities, build momentum, and accelerate growth. If you love impact and ambition, you’ll feel right at home here.

What You’ll Do

You’ll be responsible for creating and managing impactful content across multiple platforms.

Your key responsibilities will include :

Writing

blogs ,

case studies , and

B2B marketing emails

that align with brand tone and audience needs.

Creating and scheduling

LinkedIn

and

Instagram posts

(both copy and visuals).

Crafting

thought-leadership and conversion-driven content

tailored for B2B audiences.

Collaborating with the design and marketing teams to maintain a consistent brand voice.

Analyzing content performance and optimizing based on data insights.

What We’re Looking For

Proven experience in

B2B content writing

(agency or SaaS background preferred).

Strong command of English and storytelling for professional audiences.

Ability to create

simple yet engaging graphics

for social media (Canva or similar tools).

Understanding of LinkedIn and Instagram algorithms and engagement tactics.

Self-starter mindset — can research, ideate, and deliver with minimal supervision.

Nice to Have

Experience in marketing automation or AI-driven tools.

Experience working with founders or sales-led teams.

Why Join LeadRoad

Work

directly with the Founder

and be part of LeadRoad’s growth journey.

Gain

exposure to real B2B sales and outbound strategy .

Creative freedom and full ownership of your ideas.

A fast-paced, collaborative, and growth-driven culture.

Note

To make your application stand out, you can send your resume and 2–3 writing samples (LinkedIn posts, or case studies you’ve created) to - nikita@leadroad.io