Meta Ads Executive

Company Description

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Role Description

This is a full-time, on-site role for a Meta Ads Executive based in Indore. The Meta Ads Executive will be responsible for creating, managing, and optimizing Meta advertising campaigns across various platforms. Daily tasks include analyzing campaign performance metrics, developing audience segmentation strategies, preparing ad creatives, and delivering regular reports to stakeholders. The role also involves staying updated on the latest Meta ad trends and platform changes to ensure campaign effectiveness.

Qualifications

• Experience with managing and optimizing Meta Ads campaigns and audience segmentation
• Strong analytical skills for evaluating campaign performance and deriving actionable insights
• Creative skills for designing and coordinating ad creatives
• Familiarity with advertising tools, platforms, and digital marketing strategies
• Ability to work independently, manage tight deadlines, and adapt to a fast-paced environment
• Previous experience with data-driven decision making and proficiency in using analytics tools
• Bachelor's degree in marketing, business, communications, or a related field
• Experience specific to digital advertising platforms (Google Ads, Facebook Business Manager) and certifications in digital marketing are considered a plus

Skills Required

Digital Marketing Strategies, Google Ads, audience segmentation