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Senior Manager- Master Data
Senior Manager- Master DataAB InBev • Bengaluru, Karnataka, India
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Senior Manager- Master Data

Senior Manager- Master Data

AB InBev • Bengaluru, Karnataka, India
2 days ago
Job description

Position Title : Senior Manager – Master Data

Function : Tech & Analytics

Location : Bangalore

Reporting To : Associate Director – Digital Transformation

Primary Purpose of Role

  • Lead the governance and transformation of Commercial Master Data across Enterprise, Business Group, and Application levels.
  • Establish and enforce business rules, data standards, and enrichment frameworks to ensure data accuracy, consistency, and redesign data architecture to harmonize sales information pan India.
  • Drive seamless integration across data systems by collaborating closely with technology partners to define and enforce SLAs, timelines, and data flow standards for consistent, high-quality data delivery.
  • Collaborate with local data owners, commercial intelligence teams, and tech partners to optimize data flows, ensure accountability, and embed governance into business processes. Key Responsibilities

1 Master Data Governance.

  • Define and implement data governance frameworks, policies, and standards.
  • Ensure data ownership, stewardship, and accountability across functions.
  • Monitor data quality KPIs and drive continuous improvement initiatives.
  • 2 Data Transformation

  • Design and oversee data transformation logic from source to insight.
  • Partner with Tech & Global Data teams to align data architecture with business needs.
  • Ensure scalable and future-ready data models.
  • 3 Business Intelligence

  • Translate business needs into actionable data solutions and dashboards.
  • Ensure UI / UX alignment and user adoption through training and feedback loops.
  • Prioritize initiatives based on impact, feasibility, and strategic alignment.
  • 4 Process Re-engineering

  • Embed SOPs into systems and workflows.
  • Drive change management and ensure seamless handover to development teams.
  • 5 Vendor Management

  • Define and manage vendor SLAs.
  • Establish and maintain effective working relationships with vendors.
  • Ensure vendor deliverables align with business goals and quality standards
  • Monitor vendor performance and drive continuous improvement.
  • 6 Analytics & Insights

  • Partner with business teams to deliver actionable insights.
  • Leverage predictive models and advanced analytics to support decision-making.
  • 7 Commercial Solutions

  • Identify and evaluate new data-driven opportunities in the commercial space.
  • Explore emerging technologies and market solutions.
  • 8 Risk & Compliance

  • Proactively manage risks related to data privacy, system dependencies, and performance.
  • Ensure compliance with digital ethics and regulatory standards working closely with Business Applications team.
  • EXPERTISE AND QUALIFICATIONS Key Relationships

  • 1Internal
  • Tech & Analytics Leadership
  • Commercial Capabilities (RTM, Revenue Management, BI team
  • Sales Teams
  • Global Data & Tech Teams
  • 2 External
  • Product Development & Support Vendors (SFA, DWH, BI)
  • Data Governance & Integration Partners
  • Knowledge, Skills & Attributes Education level and experience

  • Management graduate in Sales & Marketing
  • 5+ years in data governance, commercial data, or analytics roles Skills and / or knowledge
  • Strong understanding of master data principles and governance frameworks.
  • Proficiency in SQL, APIs, and data integration layers.
  • Analytical mindset with commercial acumen.
  • Strong stakeholder management and communication skills.
  • Experience with BI tools and data quality platforms
  • Create a job alert for this search

    Senior Manager Master Data • Bengaluru, Karnataka, India

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