Search Engine Optimization Specialist

Company Description

Business Web Media is looking for an experienced SEO Expert with strong skills in On-Page, Off-Page & GMB Optimization .

Role Description

This is a full-time, on-site role for a Search Engine Optimization Specialist based in Kolkata. The responsibilities include conducting keyword research to identify relevant search terms, performing SEO audits to assess site performance, and implementing on-page SEO strategies for optimization. The role also involves developing and executing link-building campaigns and analyzing web analytics to measure and improve SEO performance. The specialist will work closely with the team to align SEO efforts with broader digital marketing goals.

Qualifications

Proficiency in Keyword Research and On-Page SEO to optimize content and improve search engine rankings

Experience in conducting SEO Audits to identify and resolve technical issues

Skills in Link Building and creating strategies to improve referral traffic and domain authority

Expertise in Web Analytics to track, analyze, and report on key performance indicators

Strong analytical and problem-solving skills

Knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, or similar

Bachelor's degree in Marketing, Communications, or a related field is preferred