Program Manager - Category
ConfidentialDelhi, India30+ days ago
Job descriptionPlan and manage in-store category activations, promotions, and experiential marketing events. Drive adoption of new initiatives across stores, ensuring operational readiness and on-brand execution. Manage program timelines, budgets, and KPIs to ensure delivery within agreed parameters. Act as the primary liaison between brand partners and internal teams for category-specific initiatives. Negotiate and coordinate with vendors for joint promotions, training, and marketing support. Ensure vendor compliance with in-store guidelines, display standards, and promotional commitments. Supervise category support teams to ensure smooth execution of category plans in stores. Monitor sales, stock levels, and customer feedback to optimize category performance. Implement process improvements to enhance efficiency and reduce operational bottlenecks. Track category performance against KPIs (sales growth, conversion rates, ROI on activations). Provide actionable insights and recommendations to leadership for continuous improvement. Prepare weekly and monthly reports on category health and program outcomes. Strong retail business acumen with expertise in category growth levers. Excellent project management, stakeholder management, and vendor negotiation skills. Data-driven approach with proficiency in retail analytics and KPI tracking. Tools : MS Project, Microsoft Office Suite, SQL.
Location : Delhi, India
Employment Type : Full-time
About The Role
We are seeking a Category Program Manager to lead and execute category-specific programs that enhance customer experience, drive sales, and strengthen our premium retail positioning. This role will own the category growth roadmap—overseeing in-store activations, vendor collaborations, performance tracking, and process optimization—while ensuring seamless coordination across functions and partners.
Key Responsibilities
Category Strategy & Growth
- Define and execute the category strategy in alignment with the company's retail objectives.
- Identify growth opportunities through retail analytics, shopper insights, and market trend analysis.
- Work with merchandising and buying teams to ensure optimal product assortment, placement, and pricing.
Program Planning & Execution
Vendor & Brand Collaboration
Operational Excellence
Performance Measurement & Reporting
Key Requirements
Education : Master's in Commerce, Business Administration, or related field.
Experience : 2–4 years in category management, retail operations, or program management (premium retail or FMCG experience preferred).
Skills & Competencies
Skills Required
Retail Analytics, Ms Project, Microsoft Office Suite, Sql
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Program Manager • Delhi, India
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