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Growth Marketing Intern

Growth Marketing Intern

Stealth StartupRepublic Of India, IN
17 hours ago
Job description

About Us

We are reimagining life insurance distribution for India's digital-native professionals. We're building an AI-powered advisory platform that helps people understand their insurance needs without spam calls or pushy sales tactics. We're in early-stage validation and looking for a hustler to help us prove product-market fit.

Role : Product & Growth Intern (Full-time, 3-6 months)

Location : Remote / Hybrid

What You'll Do

This isn't a typical internship. You'll be doing real work that directly impacts whether this company succeeds or fails. You'll wear multiple hats : researcher, growth hacker, and sales coordinator.

1. Lead Generation & User Acquisition (40% of time)

Your goal : Get 500+ qualified users to test our MVP

What this looks like :

  • Identify and reach out to target users (tech professionals, 25-40 years, ₹10L+ income)
  • Run outreach campaigns on social media platforms
  • Coordinate with influencers / content creators for shoutouts
  • Partner with fintech communities, startup employee groups
  • Run small experimental ad campaigns (Google / Meta / LinkedIn) and optimize

2. User Research & Feedback Collection (30% of time)

Your goal : Understand why people do / don't engage with our product

What this looks like :

  • Conduct user interviews (20-30 per month) with people who :

    • Completed the need analysis

    Started but didn't finish

    Showed interest but didn't convert

  • Send and analyze post-interaction surveys
  • Monitor user behavior in the product (where do they drop off?)
  • Create detailed user personas based on patterns you see
  • Document feature requests, complaints, and praise
  • Competitive analysis : Test competitor products, identify gaps
  • Synthesize findings into actionable product recommendations

    • 3. Sales Coordination & Follow-through (30% of time)

    Your goal : Help interested users actually buy insurance

    What this looks like :

  • Follow up with users who expressed purchase intent
  • Coordinate between users and partner insurance advisors
  • Schedule calls / meetings for high-intent leads
  • Track conversion funnel : Interest → Quote → Application → Policy issued
  • Handle basic customer queries (over email / WhatsApp / chat)
  • Document objections and reasons for not buying
  • Maintain CRM / spreadsheet with lead status
  • Calculate actual conversion rates and revenue generated
  • Identify patterns : Who converts vs who doesn't, and why?

    • What You'll Learn

    This internship is a crash course in early-stage startups :

    Growth & Marketing :

  • How to acquire users with zero budget
  • What channels work (and which don't) for B2C fintech
  • How to run growth experiments and measure results

    • Product Development :

  • How to conduct user research that actually informs product decisions
  • How to identify product-market fit (or lack thereof)
  • How to prioritize features based on user feedback

    • Sales & Business :

  • How to close deals in a "push product" category
  • Insurance sales process and objection handling
  • Unit economics : CAC, conversion rates, LTV

    • Entrepreneurship :

  • What it takes to build a company from scratch
  • How to validate ideas before building
  • How founders make decisions with incomplete information

    • Who You Are

    Must-Haves :

  • Self-starter : You don't need handholding. Give you a goal, you figure out how to achieve it
  • Scrappy : Limited budget means creative solutions. You find ways to get things done
  • Communication skills : You can write cold emails people actually respond to. You can conduct interviews that extract real insights
  • Analytical : You love data. You track everything. You spot patterns
  • Comfortable with ambiguity : Things will change. Priorities will shift. You adapt
  • Hungry : You want to learn startup operations from 0 to 1

    • Nice-to-Haves :

  • Interest in fintech / insurance space
  • Prior experience in sales, growth, or user research
  • Comfortable with tools : Google Sheets, Notion, basic CRM
  • Active on LinkedIn / Twitter / relevant communities
  • Understanding of India's insurance landscape
  • Experience conducting user interviews or customer development

    • Red Flags (You're NOT a fit if) :

  • You need clear 9-6 structure and defined tasks
  • You avoid talking to strangers
  • You get discouraged by rejection
  • You need constant validation
  • You want a "resume-building" internship with minimal responsibility

    • Why Join Us?

    1. Real Impact : You'll see your suggestions implemented within days, not months

    2. Direct Mentorship : Work directly with founder(s), Weekly 1-on-1s to discuss learnings and career growth, Exposure to VC pitches, product decisions, strategy

    3. Potential Full-Time Role : If you crush it, we'll offer you a full-time position

    4. Flexible & Remote-Friendly : Work from anywhere, focus on outcomes, not hours, Take ownership of your schedule

    5. Unique Experience : Most 0-to-1 startups don't hire interns, build skills agencies and corporates can't teach

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    Marketing Intern • Republic Of India, IN

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