Sales Development Representative (Edtech)

Company : Gyanis — AI Study OS (Flow, Vibe, Aura)

Location : India (Hyderabad / Telangana, Kolkata / WB, Mumbai–Pune, Gujarat) — remote / hybrid, field travel for events when needed

Type : Full-time

Comp : Base + variable on SQLs and demo-show; clear accelerators

Mission

Fill the top of the funnel. You’ll book qualified meetings with school principals, academic coordinators, and coaching owners so our AEs can run pilots and close multi-campus rollouts of Gyanis Flow .

What you’ll do

Build and own territory prospect lists (schools, chains, coaching hubs) with accurate decision-maker contacts.

Run multi-channel outbound : email, calls, WhatsApp Business, LinkedIn, event follow-ups.

Hold crisp discovery to qualify pain, authority, need, timeline; secure demo times with all stakeholders.

Write tight outreach : 6-step cadences, objection-ready replies, and reminder flows that actually get shows.

Keep CRM spotless : stages, next steps, notes, and meeting recordings.

Partner with AEs on handoffs, calendar alignment, and pilot prep; loop back learnings to Marketing.

Support city workshops / teacher meets with pre-event invites and post-event follow-ups that convert.

What success looks like

40–60 quality touches / day

30+ SQLs / month per rep

Demo-set rate ≥25%, demo-show ≥70%

List growth : +150 new qualified accounts / month with verified contacts

CRM hygiene ≥95% complete fields, zero stale next steps

30 / 60 / 90 outcomes

30 days : Ramp on product talk-track; territory lists live; first 20 SQLs; demo-show ≥60%.

60 days : 30–40 SQLs / month; ≥3 pilots influenced; objection library contributions.

90 days : Consistent 30+ SQLs / month with demo-show ≥70%; repeatable playbook for your territory.

You’ll be great at this if you have

0–3 years in outbound SDR / BDR or admissions / counselor roles; edtech / SaaS to institutions is a plus.

Strong writing and call presence; comfort with WhatsApp Business etiquette for schools / coaching.

Discipline with cadences and follow-ups; you live in the CRM.

Scrappy research skills to find the real decision-maker and get a warm intro.

Tools you’ll use

HubSpot / Zoho CRM, Outbound sequencer (Outplay / SmartReach / HubSpot Sequences), Exotel / TeleCMI, WhatsApp Business API, Google Workspace.

Compensation

Base + variable on SQLs and demo-shows with accelerators for sustained over-performance. Simple, transparent plan.