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Google Ads Specialist

ConfidentialHyderabad / Secunderabad, Telangana, India

8 days ago

Job description

Job Description : Performance Marketer - Google and Meta Ads

Location : Hyderabad, India

Position : Performance Marketer

Experience : 2+ Years Employment

Type : Full-time

Email on [HIDDEN TEXT]

Key Responsibilities

Develop, implement, and manage performance marketing campaigns across Google Ads and Meta Ads platforms.
Conduct thorough keyword research, audience targeting, and competitive analysis to inform campaign strategies.
Monitor and analyze campaign performance data to identify trends, insights, and opportunities for optimization.
Perform A / B testing to improve ad copy, creatives, and landing pages.
Collaborate with the creative team to develop compelling ad visuals and copy.
Stay updated with the latest trends and best practices in digital marketing and performance advertising.
Provide regular reports and performance updates to clients and internal stakeholders.
Manage budgets, bid strategies, and overall campaign spend to ensure maximum efficiency and ROI.
Continuously optimize campaigns to improve key performance indicators (KPIs) such as CTR, CPC, CPA, and ROAS.

Qualifications

Minimum of 2+ years of experience in performance marketing, specifically in managing Google Ads and Meta Ads campaigns.

Proven track record of successfully optimizing campaigns to achieve high performance metrics.

Strong analytical skills with the ability to interpret data and make data-driven decisions.

Proficiency in using Google Analytics, Google Ads Manager, Facebook Ads Manager, and other relevant tools.

Excellent understanding of digital marketing principles, including PPC, SEO, and SEM.

Strong communication skills and the ability to present complex information clearly and concisely.

Ability to work collaboratively in a fast-paced and dynamic environment.

Google Ads and Meta Blueprint certifications are a plus.

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Skills Required

Google Ads, Ppc, Google Analytics, Sem, Seo

Google Ads Specialist • Hyderabad / Secunderabad, Telangana, India