No longer accepting applications
Performance Marketing Lead
ClientCurvevizianagaram, andhra pradesh, in2 days ago
Job descriptionOptimize user acquisition campaigns for : CPI (Cost per Install) CPA / CPB (Cost per Booking) Install → Registration → Booking conversion Work closely with product team to improve landing pages, onboarding screens, and funnel drop-offs. Run city-wise campaigns for : Calgary Albeta British Colombia Vancouver Toronto US metros Execute “hyperlocal ads” based on ZIP codes, community clusters, suburbs, and neighbourhood demand. Cleaning Plumbing Handyman HVAC Moving Services Electricians Appliance Repair Beauty-at-home Own performance dashboards using : GA4 AppsFlyer / Branch / Adjust Meta & Google reporting Monitor daily metrics (CPA, CPC, CTR, ROAS, LTV, ACoS). Deliver weekly reports with insights, improvements, and experiments. Work with creative teams to develop : Conversion-based ad videos Testimonial ads UGC-style ads Short-format TikTok-style videos Run A / B tests for creatives, copies, CTAs, thumbnails. Cleaners Electricians Handyman professionals Movers HVAC technicians Conduct experiments across : Lookalike audiences City-wise funnels Category-based messaging Retargeting strategies Implement winning experiments to scale quickly. Strong experience managing US & Canada ad accounts Hands-on with Google Ads, Meta Ads, YouTube, TikTok Strong understanding of CAC, LTV, ROAS & marketplace economics Experience with on-demand / gig services is a big advantage Strong analytical mindset with ability to read data & make decisions Experience with attribution tools like AppsFlyer / Branch / Adjust Understanding of hyperlocal targeting & ZIP-based ads Knowledge of SEO / ASO (added advantage) Experience in mobile user acquisition for B2C apps Home-service apps Marketplace apps Gig economy platforms B2C mobile apps Food delivery, grocery delivery, or logistics apps Agencies managing US / Canada clients High ownership role Build the next big home-service brand in North America Work directly with founders Learn from fast-scaling startup environment Competitive salary + performance bonus
Please Apply only if you qualify : Immediate Joiners only !!!!!
Performance Marketing Lead (US & Canada Markets)
Location : Hyderabad (Work From Office)
Salary : ₹5,00,000 – ₹8,00,000 per annum + performance bonus
Experience Required : 3–10+ years
Industry : Home Services, Marketplace Apps, On-Demand Services, Gig Economy Platforms
About the Role
We are building a fast-scaling home-service booking platform similar to Urban Company, TaskRabbit, and Handy—connecting customers with trusted service professionals.
We are looking for a Performance Marketing Lead who can own paid growth across Google, Meta, YouTube, TikTok, and App Campaigns , specifically for US & Canada markets .
This is a high-impact role where you will directly drive installs, bookings, revenue, and provider acquisition .
Key Responsibilities
1. Paid Advertising & Budget Ownership
- Plan, execute, and optimize paid campaigns across :
- Google Ads (Search, Local Services Ads, Display, UAC)
- Facebook / Instagram Ads
- YouTube Ads
- TikTok Ads (for US & Canada audiences)
- Microsoft Ads
- Manage monthly budgets efficiently (ROI & CAC-driven).
- Reduce CAC while increasing booking volume and revenue.
2. App Installs & Booking Funnel Optimization
3. Geographic Targeting & Hyperlocal Campaigns
4. Service Category Marketing
Drive campaigns for categories such as :
Each category requires separate targeting, creatives, and funnels.
5. Data, Analytics & Reporting
6. Conversion-Focused Creative Strategy
7. Provider Acquisition Campaigns (Gig Workers)
Like Urban Company, TaskRabbit, Handy — run campaigns to onboard :
Assist in lead generation for service providers in US & Canada.
8. Experimentation & Growth
Key Skills Required
What You’ll Own (KPIs)
🎯 CAC (Customer Acquisition Cost)
🎯 CPI (Cost per Install)
🎯 Cost per Booking (CPB)
🎯 ROAS (Return on Ad Spend)
🎯 Install → Booking conversion rate
🎯 Provider acquisition cost
🎯 City-wise booking growth (Calgary, Vancouver, Toronto, US cities)
🎯 Repeat user growth via remarketing
🎯 Reduction in wasted spend
Who Should Apply
This role is perfect for someone who has worked in :
If you love growth, data, performance ads, and marketplace scaling , this role is for you.
Why Join Us
Create a job alert for this search
Performance Marketing Lead • vizianagaram, andhra pradesh, in
Related jobs
)
- Promoted
- New!
PPC Specialist
Webware.aiVisakhapatnam, IN In this role, you will be responsible for planning, executing, and optimizing paid advertising campaigns across.Google Ads and Meta (Facebook / Instagram).
You’ll use data-driven insights and AI-power...Show moreLast updated: 1 hour ago
- Promoted
Technology Lead
WPPVisakhapatnam, IN WPP OPEN is WPP's proprietary, AI-powered operating system designed to connect our people, data, and technology to deliver integrated, creative, and effective solutions for our clients.It is a stra...Show moreLast updated: 30+ days ago
- Promoted
- New!
Marketing Lead
MediJourn®Visakhapatnam, IN Marketing Lead - Global Healthcare Expansion.Are You a Growth-Focused Marketing Leader Ready to Shape the Future of Global Healthcare?.
Medijourn is at the forefront of the global healthcare facilit...Show moreLast updated: 1 hour ago
- Promoted
Growth Marketer
GleantapVisakhapatnam, IN Gleantap is a fast-growing Customer Engagement Platform trusted by leading fitness, wellness, healthcare, and lifestyle brands.
We help businesses drive growth, improve retention, and automate engag...Show moreLast updated: 30+ days ago
- Promoted
Sales Performance Coach (Freelance / Contract)
JOB READY TrainersVisakhapatnam, IN Sales / Service / Support Trainers.Sales Performance Coaching Division.Objections, Discovery, Pitching, Negotiation.Customer Service / Contact Center coaching.
Basic comfort with AI tools (we will t...Show moreLast updated: 7 days ago
- Promoted
Senior Performance Marketer
PU PrimeVisakhapatnam, IN We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing.
The ideal candidate will have managed large budg...Show moreLast updated: 16 days ago
- Promoted
Performance Marketing Executive (Google Ads)
hotsourcedVisakhapatnam, IN We’re a performance marketing agency that helps brands grow profitably through paid media.Our approach is lean, transparent, and channel-agnostic—focusing on what moves the needle for our clients.W...Show moreLast updated: 2 days ago
- Promoted
Partnership Sales Lead / Supply Lead
MacroHireVishakhapatnam, Andhra Pradesh, India We are hiring Partnership Sales Lead for one of our client who is Global leader in Co-Working Spaces.Are you ready to lead the charge and be at the forefront of our ambitious global expansion? Is h...Show moreLast updated: 30+ days ago
- Promoted
- New!
Performance Growth Marketer
Infinite Labs DigitalVisakhapatnam, IN Infinite Labs is a forward-thinking agency specializing in AI-powered marketing, working with brands in supplements, healthcare, real estate, and professional services to achieve measurable growth....Show moreLast updated: 1 hour ago
- Promoted
- New!
Performance Management Specialist
UNISON INTERNATIONAL CONSULTING (The Recruitment Company)Visakhapatnam, IN Hiring : Performance Marketing Manager | Top Consumer Durables Company | Gurgaon.We are looking for a Performance Marketing Manager for a leading consumer durables brand in Gurgaon.The ideal candida...Show moreLast updated: 6 hours ago
- Promoted
- New!
Amazon Advertising & Performance Marketing Lead
Binca GamesVisakhapatnam, IN We're seeking an experienced Amazon Performance Marketing professional to lead our US market expansion and drive profitable growth through strategic advertising and optimization.Manage Amazon PPC c...Show moreLast updated: 6 hours ago
- Promoted
Growth - Global Sales & Marketing (Commission Only)
BUG AeteriumVisakhapatnam, IN Growth Manager – Global Sales & Marketing.HRTech / FinTech / Workforce Solutions).Remote | Hybrid | Unlimited Earnings (Commission Only).
As we scale, we’re looking for a sharp, curious, and busines...Show moreLast updated: 4 days ago
- Promoted
- New!
Team Lead
AcmegradeVisakhapatnam, IN Acmegrade is a dynamic e-learning platform committed to providing a holistic environment where students can develop essential skills for industry readiness.
We aim to empower and upskill the future ...Show moreLast updated: 6 hours ago
- Promoted
Digital Marketing Manager
Volodyvisakhapatnam, andhra pradesh, in We are seeking an experienced Digital Marketing Manager to lead global lead-generation efforts across APAC, Europe, USA and Australia.
The priority is lead generation, including paid media, SEO, web...Show moreLast updated: 13 days ago
- Promoted
- New!
Team Lead Communications
ATRIOS ConsultingVisakhapatnam, IN We are #hiring for a social sector consulting firm!.Develops and delivers a communication strategy for specific grant / s including initiatives for narrative change through mainstream media engagemen...Show moreLast updated: 6 hours ago
- Promoted
- New!
Brand and Marketing Manager - B2B Digital Marketing (MUMBAI) | Food Regulatory Tech
LabelBlind®Visakhapatnam, IN Brand and Marketing Manager – B2B Digital Marketing | Food Regulatory Tech.Location : Mumbai | Full-time | Sector : AI + Food Labelling Regulations + Export Labelling Compliance.LabelBlind® is India’...Show moreLast updated: 1 hour ago
- Promoted
- New!
Performance Marketing
TalentClubVisakhapatnam, IN Salary band : up to 6 LPA – 8 LPA (based on experience and fitment).Location : Malad, Mumbai (Work-from-Office).Plan, execute, and optimize paid media campaigns across Google, Meta, YouTube, Amazon, ...Show moreLast updated: 7 hours ago
- Promoted
- New!
Senior Digital Marketing Specialist - Health tech
Smart Mirror.LLCVisakhapatnam, IN Position : Senior Digital Marketing Specialist with a strong software background.Focus : Health and wellness App.Office timing when remote : 2 : 30 p.
Office timing when on site : 12 : 00 p.Freshers with st...Show moreLast updated: 1 hour ago