Performance Marketing Manager Lead – Digital Personal Loans

Performance Marketing Manager Lead – Digital Personal

Loans

Location : Mumbai

Experience : 2.5+ years in NBFC or Fintech (must have experience acquiring

customers for personal loans digitally)

Apollo Finvest is looking for a Performance Marketing Manager who’s obsessed with

data, experiments non-stop, and loves using tech to solve real-world growth problems.

This role is not just about running ads — it’s about building a data-driven customer

acquisition machine for our digital personal loan app. You’ll work directly with our

Risk, Data Science, and Collections teams to understand the kind of borrowers we

want — and then figure out the most efficient way to acquire them, online or offline.

We’re looking for someone who loves to test, learn, and improve — and who’s excited

to use AI, automation, and new-age tools to stay ahead of the curve.

What You’ll Do :

• Own all paid marketing efforts across Google, Meta (Facebook / Instagram),

YouTube, and offline channels

view), and design campaigns to reach them

everything

and creative delivery

precision targeting

high-quality, repaying customers

and cohort performance

influencers, partnerships, and offline integrations

but also for repayment behavior and profitability

What You’ll Need :

NBFC

(Facebook / Instagram), Whatsapp, YouTube

strategies

tools

Bonus if you have :

Segment, custom tools)

Canva + automation stacks)

campaigns, referral programs, or embedded finance

Sheets, or basic data dashboards

What Success Looks Like :

mindset

audience, right now

Interested?

Drop us a message at anuj@apollofinvest.com

Let’s build the most efficient, data-led growth engine for personal loans in India.