Gushwork.ai builds AI Agents that help small and medium businesses automate their entire inbound marketing stack — from SEO and website content to reviews, blogs, and lead funnels. Our current focus is the manufacturing and industrial distributors industry.In plain English : we're replacing bloated marketing agencies with intelligent, always-on software.
Backed by Lightspeed, SIG, Beenext, and B Capital, Gushwork.ai is one of the fastest-growing AI companies globally.
In just a year, we've grown to $1.5M ARR and are scaling fast toward $15M — helping thousands of small businesses grow smarter, not harder.
The Mission
- Small businesses don't have time for jargon. They want results, fast
- Your job is to make them instantly get what our AI agents can do for them — and feel like they're missing out if they don't start today
- You'll own the story, the positioning, and the go-to-market motion for new products and launches — defining how Gushwork.ai is understood, adopted, and loved by SMBs everywhere
What You'll Do
Positioning & NarrativeBuild a category around AI-powered inbound growth — not 'AI tools.'Turn complex automation into clear, memorable stories that make SMB owners nodCraft crisp, conversion-first messaging across the site, pricing, and campaignsLaunches & GTMPartner with Product and Growth to launch new agents and pricing modelsOwn launch strategy — from messaging and landing pages to decks, videos, and campaignsDrive adoption and retention metrics post-launch through insight-driven iterationSales & Funnel EnablementCreate content that closes deals : one-pagers, battlecards, case studies, demo scriptsBuild messaging systems that keep SDRs, AEs, and campaigns perfectly alignedWork with RevOps to test and refine pricing and website copy through A / Bs and dataMarket Insight & ResearchDevelop a sixth sense for SMB psychology — how they evaluate, buy, and trust softwareAnalyze competitors, agency alternatives, and category leaders to find whitespaceTranslate insights from customers and churn into messaging that converts betterYou'll Thrive Here If You
Have 3–6 years of experience in B2B SaaS or SMB-focused product marketingKnow how to translate 'what it does' into 'why it matters.'Are equal parts strategist and doer — you can build a positioning framework and rewrite the hero copy yourselfThink in terms of conversion, not vanity metricsMove fast, experiment constantly, and hate slow marketing teamsHave a sharp creative taste — you know when copy, design, or storytelling 'just clicksWhy This Role Matters
We're building a category around AI-driven inbound growth for SMBs, and you'll be the one defining itYou'll craft the voice, shape the brand, and make sure every launch — from pricing to product — feels electric, not genericThis is a founding-team role, not a functional hire. Your work will directly shape how thousands of small businesses discover and trust Gushwork.aiWhat Success Looks Like
Every landing page and pricing page makes people understand and want the productEach new agent launch drives revenue, not awarenessGushwork.ai develops a recognizable voice — clear, confident, and slightly rebelliousYou turn internal product updates into external movementsCompensation
Competitive base + performance bonus + meaningful equity in one of the fastest-growing AI startups in the world.Skills Required
positioning , Messaging, Product Marketing
