Channel Sales Sourcing Manager

Responsibilities:

Identify and Recruit:

• Proactively identify potential channel partners (resellers, distributors, system integrators, etc.) that align with our target market and product offerings.
• Develop and execute outreach strategies to engage potential partners through various channels (email, phone, networking events, industry conferences).
• Qualify leads based on criteria such as partner type, geographic coverage, customer base, and expertise.

Onboarding and Enablement:

• Manage the onboarding process for new channel partners, including agreement negotiations, training programs, and providing access to necessary resources.
• Develop and deliver effective sales enablement materials to equip partners with product knowledge, sales tools, and marketing support.

Relationship Management:

• Build and maintain strong relationships with channel partners through regular communication, business reviews, and joint marketing initiatives.
• Address partner inquiries and concerns promptly and effectively.
• Monitor partner performance, provide feedback, and identify areas for improvement.

Market Analysis:

• Conduct thorough market research to identify industry trends, competitive landscape, and potential new partner segments.
• Stay informed about relevant industry events, conferences, and publications.

Reporting and Analysis:

• Track and report on key performance indicators (KPIs) related to channel partner recruitment, onboarding, and sales performance.
• Analyze data to identify trends and opportunities for optimization.

Qualifications:

Experience: Proven experience (3+ years) in channel partner recruitment, business development, or sales within the relevant industry.

Networking: Strong networking and relationship-building skills with the ability to establish rapport quickly.

Communication: Excellent written and verbal communication skills, including presentation and negotiation abilities.

Market Knowledge: Solid understanding of the target market, industry trends, and competitive landscape.

Analytical Skills: Ability to analyze data, identify trends, and make data-driven decisions.

Self-Starter: Highly motivated, results-oriented, and able to work independently with minimal supervision.

Skills Required
Sourcing, Onboarding, Market Analysis, Recuritment