Copy and Content Writer - Digital Marketing

Job Description : Copy and Content Writer

Content Creation :   Write high-quality blog posts, articles, social media content, email newsletters, and website copy aligned with brand voice and marketing goals.

Campaign Support :  Collaborate with the marketing team to create content for paid ads, landing pages, and promotional campaigns. Closely collaborating with the client servicing team and the design team to crack campaigns and generate the required content for the campaigns. Actively participating / leading the brainstorming sessions to crack campaigns

Research :   Stay updated on industry trends, competitor strategies, and audience preferences to create relevant content.

Analytics :   Monitor content performance using tools and adjust strategies for better engagement and conversions.

Brand Consistency :   Ensure all content adheres to brand guidelines and tone across platforms.

Attitude

Enjoy your freedom – takes ownership so that no supervision is required

Likes engaging with people because that gets the work done!

You have the urge to grow a content vertical on your own

Works in your favour!

Bachelor's degree in Marketing, Communications, Journalism, or English Literature field.

Proven experience in digital content writing (portfolio required).

Strong understanding of SEO, keyword research, and content marketing strategies.

Excellent writing, editing, and proofreading skills.

Good command over English language - spoken and written

Familiarity with social media tools and analytics software.

Ability to work under deadlines and manage multiple projects simultaneously.

Experience in writing both long-form and short-form copies

Sharp conceptual knowledge to crack complex briefs and articulate messages in an effective manner

Research-driven mindset to monitor real-time trends in platforms

What We Offer :

Salary and benefits as per industry standards

Opportunity to work on diverse projects, niche domains and grow your digital marketing expertise.

A global clientele comprising emerging technologies, BFSI and manufacturing giants