Google Ads Expert

Job Title : Google Ads Expert / PPC Specialist Location : Delhi / Work from Home Experience Required : Minimum 5 years in Google Ads (PPC) campaign management Budget / Ad Spend Experience : Must have managed minimum ₹10L+ / month or equivalent in USD

Job Summary :

We are looking for a results-driven Google Ads Expert to manage, optimize, and scale our paid advertising campaigns across Google Search, Display, YouTube, and Performance Max. The ideal candidate will have a proven track record of driving ROI through data-backed strategies and hands-on campaign management.

Key Responsibilities :

• Plan, execute, and optimize Google Ads campaigns (Search, Display, YouTube, Shopping, and Performance Max).
• Conduct detailed keyword research, audience segmentation, and competitor analysis.
• Develop and test ad creatives, copy, and landing page strategies to maximize CTR and conversions.
• Manage and optimize daily budgets, bids, and overall account performance to achieve CPA / ROAS goals.
• Implement conversion tracking, audience retargeting, and data-driven attribution models.
• Generate and analyze performance reports using Google Ads, Google Analytics, and Data Studio.
• Stay updated on platform updates, algorithm changes, and industry best practices.
• Collaborate with content, design, and sales teams to align ad strategies with overall marketing goals.

Required Skills & Qualifications :

Preferred Qualifications :

Compensation :

Competitive salary + performance-based incentives (based on ROI and campaign KPIs).

Skills Required

Google Ads, Cpa, audience segmentation, Cpc, Competitor Analysis, Keyword Research, Google Analytics