Digital Marketing Manager - Google Ads

Job Title : Digital Marketing Manager - Google Ads | North America Focus

Shift : 7 PM - 4 AM IST

Location : Remote (USA)

Job Description :

We are seeking a highly experienced Digital Marketing Manager with 10+ years of proven expertise in driving performance marketing campaigns, particularly Google Ads (Performance Max) , for SMBs across North America.

The ideal candidate will bring deep experience from working with Google Operations Center (gTech Ads) or similar high-impact environments, and demonstrate a strong track record of generating high-quality leads, optimizing ROAS, and scaling revenue for SMB clients.

This is a senior-level role that demands not just execution, but strategic thinking, leadership, and ownership of outcomes.

Key Responsibilities :

• Strategically launch, manage, and optimize Google Ads Performance Max campaigns with a performance-first mindset.
• Drive measurable results — real leads, real ROAS, and real revenue growth.
• Target local and regional SMBs across the USA with tailored strategies.
• Apply a test-and-scale approach — build hypotheses, validate through data, and rapidly scale winning campaigns.
• Optimize campaign structure, creative assets, ad copy, audience signals, and bidding strategies for maximum efficiency.
• Provide weekly reports and actionable insights on CPC, CPL, ROAS, lead quality, and revenue contribution.
• Own campaign performance — take full responsibility for achieving lead generation and sales KPIs.
• Collaborate with sales and marketing teams to ensure alignment between ad campaigns, landing page optimization, and business objectives.

You Must Have :

Skills Required

Lead Generation, conversion tracking