ITILITE - Manager - Media Relations / Public Relations

Manager - Media Relations / Public Relations Summary :

We are seeking a dynamic and experienced PR and Media Relations Manager to lead and manage the public relations strategies and media outreach efforts for our media house.

The ideal candidate will have a proven track record of building and maintaining strong relationships with journalists, influencers, and media houses, along with exceptional communication, crisis management, and storytelling skills.

You will be responsible for shaping the company's public image and ensuring consistent messaging across all Responsibilities :

• Develop and implement effective PR and media strategies aligned with the brands vision and business goals.
• Build and nurture strong relationships with key media contacts, journalists, and influencers across print, digital, and broadcast platforms.
• Draft and distribute press releases, media kits, and other PR materials.
• Manage media coverage, track mentions, and provide media analysis reports.
• Coordinate and manage press conferences, media events, and interviews.
• Handle crisis communication and provide timely, strategic responses to media inquiries.
• Collaborate with internal teams (marketing, editorial, digital) to align PR strategies.
• Monitor trends in the media landscape and advise on opportunities or risks.
• Maintain a media contact database and PR Bachelors / Masters degree in Mass Communication, Public Relations, Journalism, or related field.
• 7 to 8+ years of relevant experience in PR / media relations, preferably in a media house or related industry.
• Strong network of media and journalist contacts.
• Excellent written and verbal communication skills.
• Proven ability to manage multiple projects and deadlines in a fast-paced environment.
• Experience with PR tools, media monitoring, and analytics platforms.
• Strategic thinker with hands-on execution Skills :
• Crisis Communication
• Press Relations
• Media Strategy
• Stakeholder Management
• Event Coordination
• Content Creation

(ref : iimjobs.com)