Creative Designer - Brand & Socials

About Varalife We're a longevity-nutrition startup turning cutting-edge aging science into daily nutrition and diagnostic tools. Backed by the University of Hyderabad (Startup India) & Karnataka's Elevate program, we're a lean, high-ownership team pushing the frontiers of cellular health.

Role Description Create thumb-stopping creative that converts. You'll own our visual storytelling across social, performance marketing, and brand touchpoints – translating complex science into compelling visuals that drive engagement and sales. This is 70% execution, 30% creative strategy, working directly with founders to build a legendary longevity brand.

What you'll do

Performance & Social Creative (≈50%)

Design static and motion assets for Meta / Google ads that balance scientific credibility with scroll-stopping appeal

Create daily social content : posts, stories, reels graphics, and carousels that educate and engage

Edit short-form videos and create motion graphics for performance campaigns

Rapidly iterate designs based on CTR, CPM, and conversion data

Build templated systems for quick creative variations and A / B testing

Brand & Print Design (≈30%)

Own packaging design : capsule / bottle artwork, dielines, and unboxing experience

Design print collateral : brochures, pamphlets, posters, POS displays

Create event materials and investor decks that feel premium yet scientific

Work with suppliers on color matching, material specs, and regulatory requirements

Brand Systems & Strategy (≈20%)

Build and maintain brand guidelines and asset libraries (Figma + Adobe CC)

Partner on campaign concepting and creative briefs

Translate performance data into design iterations

Support web design needs (landing pages, banners) when required

Must-haves

1-3 years in brand / marketing design (agency or D2C experience strongly preferred)

Portfolio showcasing social media campaigns, performance ads, and brand work

Expert in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

Strong typography, color theory, and composition skills with keen aesthetic sense

Experience designing for social platforms and their specific formats / requirements

Understanding of performance marketing metrics and how design drives results

Ability to work at speed – concept to live asset in hours / days

Big plusses

Motion graphics and 2D animation skills (After Effects)

Basic video editing capabilities (Premiere / Final Cut)

Agency background with exposure to multiple brands / categories

Experience in wellness, beauty, or premium consumer brands

Figma proficiency for collaboration

What Success Looks Like after Month 12

Performance creative that consistently beats benchmarks (CTR, CPM, CVR)

Unified brand presence that stands out in the longevity space

Library of high-performing templates enabling rapid testing

Social content that drives organic engagement and community growth

Print / packaging that creates "wow" moments and social shares

We offer direct access to founders, zero bureaucracy, and massive impact in building India's longevity leader.

Important Please apply on this post & email team@vara.life with :

"Brand & Performance Designer – Your Name" in the subject line

Portfolio link or PDF showing social / performance work (mandatory)

Your best-performing ad creative and its metrics (if available)

Which Varalife touchpoint you'd redesign first and why (3-4 lines)

We review applications on a rolling basis. Show us how you'll make longevity look legendary.