SEO & Digital Marketing Specialist

SEO & Digital Marketing Specialist for Middle East & US regions

Office Address : 1st floor, RB building, KT Gopalan Road, Kottooli, Calicut

Job Details : Client : Qatar-based

Working Days : 6 days a week with one day off on Friday.

Working Hours : 9 : 30 AM to 6 : 30 PM

Responsibilities :

Manage and optimize Google Analytics and Google Ads campaigns.

Use SEO tools like Ahrefs, Rank Math SEO, Google Search Console, and Microsoft Bing etc.

Conduct keyword research and analysis.

Monitor and report on website traffic and SEO performance.

Develop and implement link-building strategies.

Optimize local SEO and manage local business listings, including Bing Places for Business.

Track and analyze website and campaign performance using Microsoft Clarity and Uptime Robot.

Coordinate with the web development team to ensure SEO best practices, especially for WordPress.

Create and manage articles on HubPages.

Design marketing materials using Canva and Photoshop.

Implement and manage email and social media marketing campaigns.

Monitor and engage with the online community.

Qualifications :

Proven experience in SEO and digital marketing.

Proficiency in Google Analytics, Google Ads, Ahrefs, Rank Math SEO, Google Search Console, Microsoft Clarity, and Bing Places for Business.

Basic knowledge of web development, preferably WordPress.

Strong analytical and problem-solving skills.

Excellent communication and teamwork abilities.

Designing skills in Canva, Photoshop and illustrator etc. are an added advantage.

Skills Required

Canva, Wordpress, Google Ads, Google Analytics, Photoshop, Google Search Console