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AVP - Account Based Marketing

ConfidentialHyderabad / Secunderabad, Telangana

21 days ago

Job description

Own Execute ABM Strategies : Run highly targeted, data-driven campaigns that engage Fortune 500 and high-value enterprise accounts.

Leverage AI Intent Data : Work with cutting-edge tools like 6sense, Bombora, Demandbase to predict buying intent and personalize outreach.

Cross-Functional Impact : Partner closely with Sales, SDRs, and Customer Success to align marketing with revenue goals.

Work with Top ABM Tech : Hands-on experience with Marketo, Terminus, Drift, and CRM integrations to build a seamless marketing-to-sales pipeline.

Multi-Channel Engagement : Run LinkedIn ads, executive roundtables, email sequences, direct mail, and programmatic campaigns all tailored for high-impact engagement.

Data-Driven Decision Making : Track pipeline contribution, deal velocity, engagement rates, and optimize campaigns in real-time using Tableau, Power BI, or Excel.

Career Growth Leadership : Shape the ABM playbook, expand successful strategies across geographies, and become a key driver of enterprise marketing success .

Who Are We Looking For

10+ years in ABM marketing, with at least 3-5 years in a leadership role
Expertise in ABM, demand generation, and enterprise-level marketing
Strong proficiency in CRM platforms (Microsoft Dynamics, HubSpot, etc.) and marketing automation tools
Experience in data analytics reporting tools
Exceptional collaboration, project management, and strategic execution skills

Role : Growth Marketing

Industry Type : IT Services & Consulting

Department : Marketing & Communication

Employment Type : Full Time, Permanent

Role Category : Digital Marketing

Education

UG : Any Graduate

PG : Any Postgraduate

Skills Required

Sales, Power Bi, Automation Tools, Marketing Automation, Project Management, Microsoft Dynamics, Data Analytics, Reporting Tools, Crm

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Avp • Hyderabad / Secunderabad, Telangana