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ECommerce Marketing Director
ECommerce Marketing DirectorTIGI HR • Noida, Republic Of India, IN
ECommerce Marketing Director

ECommerce Marketing Director

TIGI HR • Noida, Republic Of India, IN
1 day ago
Job description

Head of Digital Marketing | Noida | Leadership Role

Are you a digital growth leader passionate about scaling D2C brands and e-commerce revenue?

We are looking for a Head of Digital Marketing who can drive full-funnel digital strategy —from Brand Awareness to Performance Marketing and Marketplace Sales (Amazon, Flipkart).

If you are a strategic thinker + hands-on executor with proven expertise in growing online revenue, we’d love to meet you.

⭐ Key Responsibilities

🚀 Digital Growth & Strategy

  • Build and implement 360° digital marketing strategy aligned with business growth
  • Own digital revenue , marketing budgets , and ROAS performance
  • Lead and mentor a team across Social Media, SEO, Content, Design, and Performance Marketing

📈 Performance Marketing & D2C Growth

  • Manage and scale paid campaigns on Google Ads (Search, Shopping, YouTube) and Meta Ads
  • Own traffic acquisition, conversion rate optimization (CRO), CAC efficiency & remarketing
  • Track CLTV, funnel performance , and analytics dashboards
  • 🛒 E-Commerce Marketplace Leadership

  • Oversee Amazon & Flipkart listings, A+ content, buy-box optimization & PPC ads
  • Improve organic ranking , visibility & marketplace revenue
  • ✨ Brand & Social Media Management

  • Maintain a strong and consistent brand identity
  • Plan monthly content calendars for storytelling + product campaigns
  • Oversee visual creatives , website & landing pages for high CTR
  • 🤝 Influencer & Community Marketing

  • Develop Influencer Partnerships and Affiliate programs
  • Track KPIs beyond engagement— sales lift, coupon usage, traffic
  • 🎯 What We’re Looking For

  • 8–10 years of experience in Digital Marketing , including 4+ years managing teams
  • Strong expertise in :
  • GA4, Google Ads, Meta Business Manager
  • Amazon Seller Central / Amazon Ads
  • SEO tools like SEMrush / Ahrefs
  • Proven ability to scale online revenue with a strong analytical and creative mindset
  • A leader who excels in execution + strategic planning
  • 📌 Key Success Metrics

  • Digital Sales Growth (MoM)
  • Blended ROAS ≥ 4x
  • Marketplace ACOS improvement
  • Social Engagement & Reach growth
  • Team efficiency and campaign launch speed
  • 🎁 Why This Role is Exciting

  • High impact leadership role with full ownership of digital growth
  • Opportunity to innovate and lead end-to-end digital transformation
  • Work across dynamic channels : D2C, Performance, Social, Influencers & Marketplaces
  • Create a job alert for this search

    Marketing Director • Noida, Republic Of India, IN

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